Job Description

• Full Time
• Remote
• Posted 2 weeks ago

ArisAlex Digital
We take great pride in providing you with solutions that will have a lasting and positive impact
The Digital Marketing Manager (DMM) will report directly to the Marketing Director (MD) to help run the day-to-day management of internal and external client projects and ensure that they are completed successfully on budget and on time. The DMM will manage the full spectrum of Digital Advertising projects and initiatives from strategy definition to execution and analysis to deliver customer acquisition objectives on online sales and leads for assigned brands and across multiple ad platforms. The DMM is also expected to support digital marketing initiatives across other channels such as SEO, email marketing, blogs, videos, e-commerce, and social media. To succeed in the role, the DMM must be an expert in digital marketing concepts and principles, specifically in the realm of performance marketing: from customer acquisition strategies, app engagement strategies, affiliate marketing, database marketing, and cross-channel campaign management, to analytics & attribution models.

Job Responsibilities:

• Design and oversee all aspects of Digital Marketing for internal and external clients
• Develop unique strategies and build upon current client strategies within the digital arena to meet/exceed objectives.
• Research, develop, and manage project scope, set timelines, organize information shared by and with the client, and ensure agency procedures are followed.
• Execute projects to be high quality, on-time, and cost-effective/on budget
• Develop strong, trusting relationships between clients and agency partners, providing leadership and support during strategy, ideation, and execution
• Manage client expectations, and write project briefs, ensuring that creative and media are effectively integrated.
• Conduct market research to help with the overall DM strategy
• Develop and execute SEO and SEM strategies that will drive quality traffic and generate qualified leads
• Manage End-to-End paid performance media accounts which include planning, strategy, execution, optimization, reporting, and post-campaign analysis of SEM and Paid Social campaigns.
• Manage and strategize paid search campaigns across all verticals, Google, Yahoo, and Bing search engines, and social media platforms (Facebook, Instagram, LinkedIn, etc.).
• Manage budgets and campaigns across all digital channels to drive strong return on investment and efficient ROAS, CPA, and/or CAC.
• Analyze campaigns and recommend tactical changes to maximize campaign performance based on growth goals.
• Write and optimize copies for the website, blog, and social media channels.
• Collaborate internally with the Marketing Team for brand campaign support and campaign growth opportunities.
• Coordinate project requirements and delegate tasks to internal and external resources and help ensure the team meets project timelines
• Monthly tracking of all campaign spending and campaign expansion opportunities.
• Document campaign evolution to monitor the overall performance and identify best practices.
• Provide timely campaign updates, recommendations, and reporting on campaign performance

Job Requirements

While qualifications and skill sets are important to our search for the right person, the right values, attitudes, and motivations are just as important. If this sounds like you, we\xe2\x80\x99d like to hear from you!

• Minimum five years of hands-on practical experience in Digital Marketing, either agency or in-house. Agency experience preferred
• Extensive experience in competitive market research tools
• Strong analytical skills and data-driven thinking
• Experience with A/B and multivariate testing, conversion optimization, UI/UX design
• Strong copywriting skills, high attention to details
• Proven track record in Facebook Ads, Google Ads, Microsoft Ads, LinkedIn Ads, Retargeting/Remarketing
• Proficient skills in Google Analytics, Google Tag Manager, Google Search Console, and SEO tools like Moz or SEMrush
• Experience in WordPress, basic HTML, and CSS is not required but it will be an advantage
• Experience in E-Commerce platforms and marketplaces like Shopify, WooCommerce, Amazon
• Experience in managing real estate property listings and OTA platforms
• Certifications in Digital Marketing will be a huge advantage
• Strong organizational, project management, and time management skills
• Superior communication skill

Additional Information:

• Job is 100% REMOTE/ WFH Must have own device.
• Schedule: Monday \xe2\x80\x93 Friday 9pm \xe2\x80\x93 6am PH Time
• Remote Bring Your Own Device (BYOD

About the Company

ArisAlex Digital is a Technology Solutions Company founded in 2008. We enable our customers to thrive in the Digital Age by serving as a guide throughout their Digital Transformation Initiatives. We are Digital Transformers. We align Business and Technology while building trust. We provide value in 5 core key areas: Strategy, Technology, Insights, Cybersecurity, and Digital Marketing

Are you ready to change your life?

We don\xe2\x80\x99t just talk the talk; we walk the walk too. At ArisAlex Digital, we know talent when we see it. We\xe2\x80\x99ll give you the tools and opportunities to learn and grow at a rapid pace that will make your career take off like never before.