Job Description

Candid has a Marketing Specialist position available for a results-driven, enthusiastic, and quick learner who wants to make a difference in society.





POSITION: Marketing Specialist
REPORTING TO: Senior Director of Product Marketing
SCHEDULE 35-hour work week, Monday through Friday
LOCATION Flexible (remote or a hybrid schedule in one of Candid\xe2\x80\x99s offices in New York, NY; Atlanta, GA; Cleveland, OH; or Williamsburg, VA)
COMPENSATION $42,000 - $65,000 (this range is for the NYC area and will be adjusted for other localities; additionally, factors like skills and experience will be considered)
BENEFITS Health insurance (medical, dental, vision), retirement contribution with additional option for a match, paid life insurance & AD&D, paid leave time (PTO, bereavement, volunteer, holiday, parental), short-term and long-term disability, pre-tax transit, FSA
POSITION SUMMARY The Marketing Specialist will be responsible for the successful implementation of customer lifecycle marketing campaigns and content contribution with the assistance of the Senior Director of Product Marketing. This role will assist in implementing successful product launches, content strategies, email marketing campaigns, acquisition and retention campaigns that drive registration and earned revenue to support both the social sector and mission of Candid. The goal is to deliver multi-channel marketing initiatives that articulate product value and meet brand and revenue objectives.
RESPONSIBILITIES

• Assist in developing and implementing marketing plans, both long term, and short term, to help achieve customer registration, acquisition, and retention for Candid\'s products.
• Manage with assistance from Senior Director of Product Marketing all logistical components for promotions\xe2\x80\x94including cross-product promotions by coordinating with all internal and external stakeholders, managing the project calendar, and reporting on each promotion
• Create and manage with assistance from Marketing, digital marketing campaigns for the Growth marketing team
• Report campaign performance by preparing reports from multiple tracking and analytics sources.
• Plan, develop and distribute email campaigns using Salesforce Marketing Cloud
• Liaise and collaborate with stakeholders to plan and coordinate marketing activities to drive new registrations.
• Create, implement, track, analyze, and optimize paid social advertising campaigns on social media platforms etc.
• Plan and manage campaigns with the aid of the Senior Director of Product Marketing, provide tactical recommendations for the team and other stakeholders
• Deliver analysis and insights to help optimize the Growth Marketing team initiatives.
• Assist with blog content to support growth of products and brand.
• Perform other duties and special projects to promote Candid\xe2\x80\x99s products, as needed/required.

REQUIREMENTS

• Creative, flexible, energetic, highly organized, responsive, resourceful, optimistic, personable, and a quick study.
• Ability to take initiative and work independently alongside other initiative-takers in a goal-driven, fast-paced environment and with remote team members across time zones.
• Ability to monitor and report on campaigns. Recommend strategic adjustments based on campaign performance. Experience in image editing using design software like Photoshop or Canva required.
• Exceptional copywriting and copy-editing skills to create and edit impactful marketing materials that are on brand.
• Proficiency in using Microsoft Office and Salesforce CRM and Marketing platforms. Knowledge of the social sector and some work experience in the sector preferred.
• Project management skills, including the ability to manage multiple projects simultaneously and be detail-oriented, must be uncomfortable with breaking deadlines.
• Communications or marketing college degree strongly preferred; equivalent marketing experience will also be considered.
• Analytical skills and ability to interpret data.
• Continuous learning and staying up to date with the latest trends and best practices in marketing.
• Willingness to perform other duties and special projects as needed/requested.
• Sensitivity and respect for racial, gender, sexual orientation, and cultural differences.
• Champions and represents Candid\xe2\x80\x99s core values: We are driven, direct, accessible, curious, and inclusive.

See the world. Make it better.

Every year, millions of nonprofits spend trillions of dollars around the world. Candid finds out where that money comes from, where it goes, and why it matters. Through research, collaboration, and training, we connect people who want to change the world to the resources they need to do it. Our data tools on nonprofits, foundations, and grants are the most comprehensive in the world. Candid\'s vision is an ambitious one. But we know that when we make investments in our talent, it translates to more access and better knowledge for those working for social good around the world. On February 1, 2019, Foundation Center and GuideStar joined forces to become Candid, a 501(c)(3) nonprofit organization.

HOW TO APPLY

Please email your resume and cover letter to careers@candid.org. Please put the title of the position you are applying for in the subject line. Your application will only be considered if all instructions above are met. We offer a competitive salary and excellent benefits. Due to the high volume of applicants we typically receive, we regret that we can only contact candidates that we would like to interview. For more information on positions available at Candid, please visit our website: https://candid.org/about/work-at-candid Candid is a qualifying nonprofit organization as defined by the Public Service Loan Forgiveness Program. As such, Candid employees may claim their employment time on their PSLF application. Candid is an EO/AA/VET/DISABLED Employer. We are committed to diversity, equity, and inclusion and especially encourage members of underrepresented communities to apply.
In compliance with federal law, all persons hired will be required to verify identity and eligibility to work in the United States and to complete the required employment eligibility verification document form upon hire.