Marketing Specialist I

Cranbury, NJ 08512, United States

Job Description


Crystal Pharmatech, a fast-growing contract research organization which continues to provide API form and formulation services, is now providing services in Biologics including characterization and cGMP services. We are looking for an experienced and motivated Marketing Specialist to join our team and focus on event promotion. Our ideal candidate must have the ability to translate data and research into actionable marketing plans that inform branding and campaign development. You should feel comfortable working independently with heavy research and collaborating with a cross-functional team to ensure powerfully informative insights are collected. You should be exceedingly well organized, have great attention to detail, good professional qualities, and a high sense of responsibility.
Objectives of this Role

  • Obtain a thorough understanding of our services, internal standards, and differentiators to develop strategies aimed at increasing effective communications and brand awareness
  • Document process procedures and process flow, recommending any changes to make process more efficient
  • Assist with all internal and external marketing campaigns, producing content and creative for marketing projects and initiatives to enhance lead generation
  • Analyze existing marketing collateral with a critical eye to Identify and improve current processes when needed
  • Support Business Development/Procurement teams to make sure the systematic workflow

Roles & Responsibilities
  • Design and execute effective marketing strategies to promote our events
  • Analyze marketing data to identify trends and suggest strategies to increase event attendance
  • Assist in the creation and implement promotional materials, including brochures, flyers, ads, and more
  • Develop and execute digital marketing campaigns, such as email, social media
  • Monitor and report on marketing campaigns and programs
  • Establish relationships with vendors and partners to promote our events
  • Stay up-to-date with the latest trends and best practices in event marketing
  • Collaborate with team members to optimize marketing automation and lead-nurturing processes through email, content, events, and social channels
  • Assist in the execution of marketing plans to reach the target audience through identified channels

Qualifications
  • Bachelor\'s degree in marketing, communications, or related field
  • Strong knowledge of various marketing and analytics tools such as Marketo, Google Analytics, CRM systems (e.g. Salesforce, Pardot), and content management systems
  • Excellent in PowerPoint, Word and Excel
  • Excellent analytical skills and a knack for data analysis
  • Strong written and verbal communication skills
  • Skilled in writing and editing content with attention to detail
  • Strong prioritization, organization, and project management skills
  • Ability to travel as necessary

Benefits
  • PTO and Paid Sick Leave
  • Annual Bonus
  • 401(K) Retirement Plan
  • Health Insurance
  • Wellness Program

Visa Sponsorship
The candidate should have work authorization in the US. The company can sponsor work visa and green card for qualified employees in compliance with its Visa Sponsorship Policy.
How to Apply
CV can be e-mailed directly to: Career_US@crystalpharmatech.com. Be sure to denote the Job Title of the position you are applying.

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Job Detail

  • Job Id
    JD4279534
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Cranbury, NJ 08512, United States
  • Education
    Not mentioned