Local Marketing Account Executive

Mobile, AL, United States

Job Description


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Local Marketing Account Executive

Mobile, Alabama, US, AL (Onsite) Full-Time

Local Marketing Account Executive

United States of America (Onsite)

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Local Marketing Account Executive

CUMULUS MEDIA Inc. Mobile, Alabama, US, AL (Onsite) Full-Time

Job Details

CUMULUS MEDIA | MOBILE, AL is seeking a talented and dynamic Local Marketing Account Executive who thrives in a fast-paced working environment. We are looking for a passionate, motivated, goal-oriented and highly competitive individual with a proven track record of over-achieving sales goals. We hire driven, resourceful, organized, customer-focused problem solvers who have great communication skills and the ability to cultivate client relationships. In return, we offer a unique career opportunity: one where you are given a challenging mission, world-class tools to help you succeed, and the chance to realize your full potential as a sales professional.

CUMULUS | MOBILE, AL is the Gulf Coasts leading radio and digital company\xe2\x80\xa6hands down! We currently feature five big radio stations including 97.5 WABD, 93BLX, 104.1 WDLT, Gospel 900 WGOK, 660 News WXQW and the markets exclusive suite of Digital Solutions all of which provide a platform for the market\'s best pros to shine. The cluster of 5 stations reaches thousands of listeners on a daily basis and we\'re located on the beautiful Gulf Coast in one of the fastest growing areas in the country.

The Local Marketing Account Executive identifies and develops new business opportunities; grows existing client relationships; offers solutions that help clients achieve their business goals; closes business and meets or exceeds set sales targets.

Key Responsibilities:

  • Able to identify client business needs by gaining a deep understanding of their goals, objectives and processes as well as their external environment including key market and consumer trends to proactively develop customized advertising solutions to meet client objectives
  • Deliver effective multi-platform, integrated sales presentations (broadcast, digital, events); negotiation and closing
  • Beyond our broadcast products, have strong familiarity and become full-versed in selling both Cumulus\' station digital assets (e.g. streaming, stations website and social advertising) and digital audience extension products to deliver a complete marketing solution to advertisers
  • Excel at prospecting and aggressively seeking new clientele by networking, cold calling, canvassing, referrals or other means to build and maintain a full pipeline of sales prospects
  • Follow all station and corporate procedures for preparing orders, resolving billing issues, submitting regular reports regarding sales, pipeline lists, forecasts and competitive analysis
  • Stay abreast of the competitive landscape and emerging technologies to best position Cumulus in the marketplace
  • Think creatively and generate original ideas
Job Requirements:

Qualifications:
  • Proficient in Microsoft Office suite, social networking platforms and CRM tools
  • Excellent communication skills
  • Experience developing new business relationships in an outside sales role
  • Excellent presenter to clients of sales opportunities and post-sale successes
  • Strong understanding of lead generation and ability to connect with viable prospects
  • Comprehension of sales metrics in order to fill a sales funnel and robust pipeline of residual business
  • Positive attitude with the willingness to get beyond comfort zone to grow professionally
  • High energy and passion for the job
  • Flexible and creative
  • Digitally savvy
  • 3 years in Media Sales background preferred/required
  • Bachelor\'s Degree in Business, Marketing or related field is preferred/required
  • All new hires must be fully vaccinated for COVID-19 by date of hire, subject to legally-mandated accommodations
What we offer:
  • Commission-based organization with uncapped earning potential
  • Focused, responsible and collaborative work environment with the ability, to ask \xe2\x80\x9cwhat if\xe2\x80\x9d and try innovative solutions
  • Medical, Dental & Vision Insurance coverage
  • 401K with company match to plan for the long-term
  • Paid Vacation & Holidays
For immediate consideration, please visit

For more information about CUMULUS MEDIA, visit our website at:

CUMULUS MEDIA is proud to be an Equal Opportunity Employer (EOE).

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Job Snapshot

Employee Type Full-Time

Location Mobile, Alabama, US, AL (Onsite)

Job Type Sales

Experience Not Specified

Date Posted 08/31/2023

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Job Details

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Cumulus Media

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Job Detail

  • Job Id
    JD4342035
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    Not mentioned
  • Employment Status
    Permanent
  • Job Location
    Mobile, AL, United States
  • Education
    Not mentioned