Job Description

Company Description

Established in 1984 as Midwest Air Technologies, Inc. (MAT Holdings, Inc.) is a $2 billion multi-national company with manufacturing operations, distribution centers and sourcing offices worldwide. The company\xe2\x80\x99s core businesses include the production, sales and service of products in the fencing and hardware, automotive and power equipment sectors. MAT is a family of companies and products offering countless opportunities enabled by our global presence in 12 countries and 14,000 employees.



The Content Marketing Specialist is responsible for developing compelling content and messaging. This individual develops content for blogs, websites, email campaigns, social media, press releases, advertisements, print materials, and other mediums as necessary, working with subject matter experts. Additionally, this individual assists with developing content distribution strategies to maximize the reach of new content to key target audiences and maintains the content publishing schedule.

Responsibilities

• Collaborate cross-functionally with division marketing and HR to generate original, creative writing for blogs, websites, promotional materials, award submissions, social media, PR, and other marketing assets, including proofreading, formatting, editing, printing, and delivery.
• Manage social media platforms for corporate and divisions.
• Interview and interface with key subject matter experts to develop technically accurate and engaging content.
• Apply a consistent brand voice across all channels of communication.
• Update and enhance digital content to adhere to SEO best practices.
• Track deliverables and KPIs\xe2\x80\x9ds.
• Develop and maintain content publishing calendar, processes, and strategies.
• Research new content distribution strategies and opportunities.
• Assists in planning, supporting, and/or implementing other marketing tasks as needed.

Qualifications

Qualifications

• One (1) to three (3) combined years of experience writing for internal communications, marketing, Public Relations (PR), and social media.
• Ability to manage multiple projects simultaneously in a fast-paced environment.
• Demonstrated desire to work and collaborate with others on content development.
• A problem-solver solid mindset.
• Experience utilizing MS Office, Google Analytics, and CMS systems.
• Deadline and detail-oriented.
• Bachelor\'s degree (Marketing, Communications, or related field) or equivalent education/experience.

Additional Information

All your information will be kept confidential according to EEO guidelines.

MAT Holdings