Product Marketing Manager

USA, United States

Job Description


About the Role

Our Industry Solutions Product team is committed to providing our professional community with everything they need to build and manage their businesses in one easy to use platform: .

As a Product Marketing Manager, you\xe2\x80\x99ll work alongside our product, design, marketing, and sales teams to drive the go-to-market strategy and tactics behind customer acquisition and activation. You\xe2\x80\x99ll engage in deep dialog with customers, and help support all teams to better understand their needs and motivations. You\xe2\x80\x99ll leverage your creative prowess and customer empathy to develop messaging that helps drive high-impact sales pitches and compelling marketing assets that showcase our rapidly-growing subscription products. Plus you\xe2\x80\x99ll manage a talented and growing global product marketing team to ensure we\xe2\x80\x99re driving forward in all countries and channels.



What You\'ll Do

Drive the go-to-market strategy and positioning for Houzz Pro for the US & Canadian markets

Lead messaging, positioning and collaborate with Product on packaging

Develop scaled outreach and education plans to increase awareness and educate the Houzz Pro community about the product and new features to drive both acquisition and activation

Collaborate with Product Management to create differentiated corporate and product positioning for Houzz Pro

Deliver assets and messaging to help the sales team articulate our value

Perform a competitive market analysis to support with differentiated messaging and positioning

Work with sales, PR, content, community and event teams to develop product launch plans and roll out new product capabilities

Make a measurable impact on one of the fastest growing businesses in Silicon Valley and around the world.

Product Marketing at Houzz is a broad role, so we\xe2\x80\x99re looking for a well-rounded \xe2\x80\x9cathlete\xe2\x80\x9d who can:

Put together compelling messaging that makes people want to buy

Go deep on the product and engage with customers in new, creative ways

Develop strategies for both customer acquisition and activation challenges and opportunities

Research the market to understand competitive and market dynamics, and use that understanding to guide all other teams

Work with data, and not be afraid to dive into stats and metrics about product usage, pricing analysis, market analysis etc.

At a Minimum, We\'d Like You to Have

3-5 years of product marketing experience

Bachelor\xe2\x80\x99s degree in business, marketing or equivalent

Experience partnering closely with product management

Excellent verbal and written communication skills; must be a strong marketing writer

Strong project management skills

A data and research-driven approach to marketing

Proficiency in productivity applications such GSuite, and comfort with collaboration technologies

Excellent people and management skills to interact with staff, colleagues, cross-functional teams and third parties

Ideally, You\'ll Also Have

Experience working with small- to medium-businesses (SMBs)

Experience in construction or interior design, or with software or other tools and services for those industries

Compensation, Benefits and Perks

For the San Francisco Bay Area, this role has an annual starting salary range of $135,000 - $175,000; for other locations, this role has an annual starting salary range of $120,000 - $155,000. In addition to salary, you\xe2\x80\x99re eligible for competitive benefits that support you and your family as part of your total rewards package at Houzz. Also, depending on the role, you could be eligible for an equity award. Actual compensation is influenced by a wide array of factors, including, but not limited to, skills, experience, and specific work location.

Benefits and perks include:

Flexible Paid Time Off (PTO)

Home internet stipend

Medical, dental, and vision benefits

Maternity/paternity leave program

Employee Assistance Program (EAP)

Professional Development Reimbursement Program

401(k) retirement savings plans (Pre-Tax and Roth)

Flexible Spending Accounts (FSA) - Medical & Dependent Care

Health Savings Account (HSA) with company contribution

Healthy at Houzz program

Houzz is an Equal Employment Opportunity employer. When applying for a role at Houzz, we guarantee your application will be considered regardless of your sex; race; color; gender; national origin; height or weight; ancestry; physical or mental disability; medical condition; genetic information; marital status; registered domestic partner status; age; sexual orientation; military and veteran status; or any other basis protected by federal, state or local law or ordinance or regulation.

We embrace and celebrate the value that diversity brings to an organization. Diverse backgrounds and different points of view help Houzz provide the best experience for our community. Houzz is committed to fostering an inclusive environment through projects and initiatives, such as employee resource groups, that support Houzzers\xe2\x80\x99 efforts to be themselves and share their lives at work.

If you would like assistance or an accommodation due to a disability, please email us at accommodations@houzz.com. This information will be treated as confidential and used only for determining an appropriate accommodation for the interview process.

Houzz is an Equal Opportunity Employer. M/F/Disability/Veterans



Be Who You Are and Do What You Love at Houzz

About Houzz

When founders Adi and Alon remodeled their home, they were frustrated by the lack of resources and inspiration to help them articulate a vision and select the right pro to make it a reality.

So they built Houzz.

Houzz is now the leading platform for home remodeling and design, providing an all-in-one software solution for industry professionals and tools for homeowners to update their homes from start to finish. Using Houzz, people can find ideas and inspiration, hire professionals, and shop for products. Houzz Pro ( ) provides home industry professionals with a business management and marketing SaaS solution that helps them to win projects, collaborate with clients and teams, and run their business efficiently and profitably.

Our Mission and Core Values

We\'re proud to say there\'s no one quite like us. Houzz is a community-centric, innovative tech company that continues to disrupt the home renovation and design industry. Our mission-driven culture is rooted in our core values, and we\xe2\x80\x99re all here for one purpose: make the home remodeling and design process more fun and productive for everyone.

Our Mission

To create the best experience for home renovation and design.

Our Core Values

We\xe2\x80\x99re a Family

At Houzz, we collaborate to accomplish our goals, always working as a team. We aim to build a culture of inclusion \xe2\x80\x94 celebrating and leveraging our differences for the betterment of one another, our products and our community. We take pride in making each person feel at home.

We Build the Future

Houzz is revolutionizing the home remodeling and design industry. Our global community of more than 65 million homeowners and home design enthusiasts use our platform to make their home dreams a reality, and over 3 million home professionals grow and manage their businesses with Houzz Pro. Houzz has been named one of the most innovative companies in the world by CNBC and others, and is backed by top venture capitalists. At Houzz, you can help build the future of an industry worth over $1 trillion in the U.S. and Europe alone.

We Make Things Happen

Our team members play a key role in guiding the direction of our company and work across multiple groups to implement fresh ideas that make Houzz the industry leader. If you are interested in transforming the lives of the tens of millions of people who are designing, remodeling and decorating their homes \xe2\x80\x93 and the millions of pros using Houzz Pro software to run more profitable, efficient businesses \xe2\x80\x93 you\xe2\x80\x99ve found the right place!

By applying for a job with us, you acknowledge and agree to the terms of our .

*Roles listing \xe2\x80\x98Remote - US\xe2\x80\x99 as a location are not currently available in the following states: Alaska, Hawaii, Louisiana and Montana.

Houzz

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Job Detail

  • Job Id
    JD4285592
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    $135000 - 175000 per year
  • Employment Status
    Permanent
  • Job Location
    USA, United States
  • Education
    Not mentioned