The Manager of Marketing Program Delivery is responsible for building and sustaining enhanced capabilities that support efficient management and execution of the Enterprise Marketing portfolio. PPDM drives operational efficiency and excellence in execution by building, using and monitoring processes and tools that optimize the way that the Enterprise Marketing organization works. We are enthusiastic change agents that build strategies and solutions to better enable agility and innovation, which leads to an enhanced ability to connect with people in innovative and motivating ways.
This role will be a part of the Portfolio & Delivery Management Team and will report to a Lead Portfolio & Delivery Manager that supports a specific portion of our comprehensive portfolio. The Marketing Program Manager will be responsible for the timeline/project management to drive efficient execution of our Marketing programs. This role will serve as a liaison between Marketing Strategy, Enterprise Marketing Resource Management and Internal/External Creative Agencies to drive efficient and effective execution of work while ensuring that there is maintained visibility to the on-going status of projects within the portfolio.
The Manager of Marketing Program Delivery will be responsible for coordinating and driving the successful completion of projects for the Marketing Department, including prioritization, project planning, and communication.
Primary Duties and Responsibilities:
Work closely with aligned Marketing Strategy and Delivery Management leaders to understand yearly goals and business objectives
Coordinate and manage numerous workflows (tier 1 & 2 projects - high to medium strategic value/ level of execution/complexity) from marketing strategy development through release to ensure on-time completion/ in market delivery
Well versed in the management of multi-channel projects such as digital, print, video, email, store experience and social media projects
Communicate project needs and coordinate with Enterprise Marketing Resource Manager to ensure resource demands can be met, shifting priorities where needed
Work closely with project stakeholders to develop timelines/project plans based on determined project tier
Responsible for timely and accurate updating of project status in MRM solution (as it specifically pertains to a project plan)
Monitor and track project issues/risks and the impacts to project delivery and help develop strategic solutions
Adhere to process and documentation standards to ensure projects are tracked and completed on-time and in compliance with standards
Drive weekly discussions / status meetings with Marketing Strategy leaders (Sr. Director and below) regarding portfolio health & adherence standards where appropriate
Effectively provide support to the Sr. Manager of Enterprise Marketing and Portfolio Delivery
Where applicable, engage Process Design, Optimization & Governance team to assist in leading post-project assessments to identify opportunities for move forward optimization or mitigation
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