Job Description

Job Overview

We are seeking a dynamic and results-driven Marketing Representative to join our team. This role is essential in promoting our brand and driving sales through innovative marketing strategies. The ideal candidate will have a strong understanding of digital marketing, multichannel marketing, and performance marketing, with the ability to leverage various platforms to reach target audiences effectively.

Responsibilities

Develop and implement comprehensive marketing strategies that align with business goals. Manage and optimize SEO efforts to enhance online visibility and search rankings. Create engaging content for various platforms, including social media, email campaigns, and websites using WordPress. Utilize analytics tools such as Google Analytics to track campaign performance and make data-driven decisions. Execute social media marketing campaigns across platforms, including Facebook Advertising, to increase brand awareness and engagement. Conduct market research to identify trends, customer needs, and competitive landscape insights. Collaborate with the sales team to support advertising sales initiatives and drive B2B marketing efforts. Oversee budget management for marketing projects while ensuring cost-effectiveness. Design visually appealing marketing materials using Adobe Creative Suite for both digital and print advertising. Implement marketing automation tools to streamline processes and enhance customer engagement.

Experience

Proven experience in digital marketing, content marketing, and e-commerce strategies. Familiarity with HTML for website updates and enhancements is preferred. Strong copywriting skills with the ability to create compelling messaging that resonates with target audiences. Experience in performance marketing techniques that drive measurable results. Knowledge of analytics tools for assessing campaign effectiveness is essential. Previous experience in product management or sales is a plus. Join us as we strive to elevate our brand presence through innovative marketing initiatives!
Job Type: Full-time

Pay: From $420.00 per week

Benefits:

Health insurance
Work Location: Hybrid remote in San Juan, PR 00926