Job Description

We Are One

At Kurt Geiger we celebrate individuality, believing our differences make us more powerful as a collective.

Diversity, equality and inclusion are at the core of who we are and we strive to reflect this in every corner of our company culture, starting with the promotion of equal opportunities.

We are committed to creating an inclusive workplace where everyone is granted the opportunity to thrive as their authentic self.

Kurt Geiger London is a rapidly growing British footwear and accessories retailer, rooted in kindness & design.

A leading brand amongst US Retailers. Seeking like-minded entrepreneurial spirited people to continue to support our growth strategy in North America.

Requirements

Reporting in Global Performance Marketing Manager

• Work in conjunction with internal Marketing and Trading teams to develop a North American trade/marketing calendar that maximises our brand opportunities at key moments throughout the year and plays into local cultural moments
• Manage the North American paid digital marketing activations in-conjunction with our in-house team and agency partners across paid media channels that include Paid Search, Paid Social, Affiliates and Programmatic Display
• Influencing North American un-paid marketing activations based on a unique insight into the customer and market including Email, Text and App Push Notifications
• Use In Platform metrics, Google Analytics and internal data to identify opportunities for performance improvements that balance the need for short term revenue and longer-term brand positioning
• Using the latest best practice in marketing automation, feed optimisation and first party data to win in auction driven channels combined with creative and brand best practice to cut through in a crowded market
• Providing daily, weekly, monthly reporting and insight on channel, customer and investment performance for the North American territory
• Provide market specific insights on key competitors throughout the season to identify new opportunities to increase performance
• Build relationships with North American platform or tech partners (i.e. Google, Meta and Affiliates) that enhance our understanding, adoption and results from existing relationships

• Working closely with the North American Digital Analyst to understand the incrementality and scalability of new marketing initiatives and investment

Key Skills and Experience:

• Building forecasts and setting budgets in line with commercial objectives
• Excellent working experience of Adwords, Facebook Ads Manager, an Affiliate Platform and GA360/GA4
• Managing external agencies to maximise performance and output
• Building strong working relationships with internal teams whilst working in a remote role
• Excellent ability to dilute complex information into strategic insight and actions
• Working in a fast paced, high growth, fashion brand environment
• You will be working regularly with our wholesale partners in Mexico, Spanish speaker preferred but not essential

Benefits

• Competitive basic salary
• Enviable discounts

If you\xe2\x80\x99re successful, you will work for a business which recognises that amazing people are the key to driving our business forward and fulfil our vision of being the world\xe2\x80\x99s leading multi-channel retailer of luxury branded shoes and accessories. We are a fast-paced business where no two days are the same, so you will need to be adaptable; but we will reward your hard-work, commitment and loyalty with a fantastic benefits package and very real opportunities for progression.

Kurt Geiger