Job Description

Company Description

Wonderful Agency is the full-service, award winning, in-house agency that operates as exclusive creator of marketing communications and brand experiences for such iconic brands as FIJI Water, POM Wonderful, Wonderful Pistachios & Almonds, Wonderful Halos, JUSTIN, JNSQ and Landmark Wines, Teleflora and more.

The Public Relations Associate will support a dynamic team of public relations professionals with identifying current trends and conversations, curating relevant partnerships and sourcing brand loyalists, developing fun and vibrant pitch angles, and building quality lifestyle and trade media relationships for the POM Wonderful brand. This individual will partner with the brand team and our larger internal creative agency to develop content calendars across social platforms and play a crucial role in shaping our integrated and evolving approach to communications. The PR Associate will help showcase, monitor and maintain our iconic and healthy brands on Instagram, TikTok, Twitter and Facebook - posting, commenting and engaging with fans along the way.

• Ideate and execute integrated consumer-focused communications plans that span media relations, social media and in-person activations for the #1 supplier of fresh pomegranates and the 100% pomegranate juice in the nation
• Leverage current events and trends to identify opportunities for our brands to be inserted into the conversation, through media outreach, social media, or events/partnerships
• Support trade and consumer media relations efforts, including drafting timely pitches and press releases that generate earned results for POM\xe2\x80\x99s line-up of fresh pomegranates, pomegranate arils, juices and teas
• Cultivate the organic social strategy for POM Wonderful, showcasing the lifestyle, people and properties behind each of the brands through monthly social media calendars
• Develop internal newsletter article and other collateral about our products and campaigns
• Provide analysis on the impact of our campaigns and initiatives through ongoing media monitoring, coverage clipping, and recap reports
• Work with our internal creative agency and brand partners to oversee photos, artwork and media clip files
• Help coordinate and execute on-the-ground logistics for media activations, trade shows, in-person events and virtual events
• Develop seeding/mailers to showcase our latest products and get them in the hands of influencers
• Assist in social media community management
• Support the larger global communications team by sharing industry news, best practices and submitting award opportunities

Qualifications

• At least 2-3 years of experience in public relations, social media community management, or content development within an agency or corporate environment, preferable supporting a consumer product
• Experience developing and executing an overall communications plan
• Proven ability to articulate ideas clearly, write compelling press releases, create engaging content, and effectively convey messages to a variety of consumer audiences.
• Passion for media relations and social media with an ability to secure branded coverage and passion for developing relationships
• Strong foundation of PR principles, strategies and best practices
• Self-motivated and solution-oriented team player that takes ownership of projects, can work independently and communicates project status effectively
• Understanding of the extensive support and time required for activities and events
• Experience with AP Style and knowledge of standard PR tools: Cision, PR Newswire, and Microsoft Office
• Ability to travel as needed
• Bachelor\xe2\x80\x99s degree, preferably in Public Relations, Communications, or Journalism

Pay Range: $30.00-$33.00 per hour and may include a discretionary bonus. Final compensation will be dependent upon skills & experience.

Additional Information

• Competitive benefits package including Medical (including 24/7 online access to a physician), Vision, Dental and 401k with match eligibility
• Opportunities for development and internal mobility
• Manager and leadership training, biweekly L&OD webinars, and eLearning offerings
• Companywide problem solving and continuous improvement training
• Wonderful Giving (

) - allowing you to donate company money to a cause of your choice * Company prioritizes wellness through its Wonderful NOW (Nourish Our Wellness) Initiative, which provides a robust suite of wellness offerings such as access to mental health resources and life coaching, employee community groups, cash rewards for healthy habits, and on-demand fitness videos

The Wonderful Company is a privately held $5 billion global company dedicated to harvesting health around the world. Its iconic brands include FIJI\xc2\xae Water, POM Wonderful\xc2\xae, Wonderful\xc2\xae Pistachios, Wonderful\xc2\xae Halos\xc2\xae, Wonderful\xc2\xae Seedless Lemons, Teleflora\xc2\xae, JUSTIN\xc2\xae Wines, JNSQ\xe2\x84\xa2 Wines and Landmark\xc2\xae Wines.

The Wonderful Company\xe2\x80\x99s connection to consumers has health at its heart and giving back in its DNA. To learn more about The Wonderful Company, its products and its core values, visit , or follow us on , and . To view the current Corporate Social Responsibility report, visit .

The Wonderful Company is an Equality Opportunity Employer that provides opportunities for advancement. We are committed to creating a diverse workforce that embodies a deep culture of acceptance, equity, and inclusion. All qualified applicants will receive consideration for employment without regard to race, color, region, sex, sexual orientation, gender identity, national origin, disability, age, protected veteran status, or other protected categories.

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Wonderful Agency