Job Description

Induction Therapies, a leader in the aesthetic skincare and medical device market, is seeking a

Social Media Manager

to join our fast-paced marketing team. This role will be the driving force behind our daily social presence and engagement for

three innovative brands

: Induction Therapies (wholesale/private label skincare), Collagen P.I.N. (professional microneedling device), and The A Method (retail skincare).

We're looking for someone who thrives at the intersection of creativity, strategy, and sales - someone who can bring brand stories to life, grow communities, and convert followers into loyal customers.

The right candidate will not only manage posting and engagement across platforms but also lead new initiatives in

Meta and TikTok Shops

, manage our

ambassador program

, and support PR initiatives. If you're ready to shape the voice of multiple brands and directly impact growth, we want to hear from you.

Manage daily posting, engagement, and growth strategies across Meta, LinkedIn, X, TikTok, and YouTube for all three brands. Create and schedule content that blends education, trends, and storytelling to engage both providers and consumers with a goal to drive measurable results in leads and sales. Develop and execute paid and organic strategies for

Meta and TikTok Shops

to grow ecommerce revenue (Shopify integration experience a plus). Collaborate with and help manage external PR partners for The A Method to maximize earned media coverage. Oversee the

Collagen P.I.N. #PINpals Program

, including recruitment, engagement, and performance tracking. Support and coordinate with our PR partners to maximize coverage and brand visibility. Monitor analytics, track performance, and deliver insights to optimize campaigns and prove ROI. Stay ahead of social media trends, algorithm changes, and new platform features to keep our brands competitive. Coordinate with Marketing, Sales, and Customer Service teams to ensure consistent messaging and campaign alignment across departments.

3+ years of professional social media management experience (multi-brand or beauty/aesthetic industry experience preferred). Strong understanding of Meta Business Suite, TikTok Shops, LinkedIn, and YouTube growth strategies. Proven track record of driving measurable engagement, leads, and ecommerce sales. Familiarity and experience with Shopify / WordPress is a plus. Strong copywriting and visual content creation skills (Experience with Canva/Adobe Suite a plus). Exceptional organizational and project management skills Ability to juggle multiple brands and campaigns simultaneously. (Experience with Loomly / Asana is a plus). Knowledge of influencer/ambassador management best practices. Passion for beauty, aesthetics, and wellness industries.

Competitive salary based on experience. Health, dental, and vision insurance. Life insurance. Paid time off. Monday-Friday, 8:00 AM - 4:30 PM schedule (on-site in Louisville, KY).

This is an opportunity to take ownership of high-growth brands in a dynamic, innovative industry. You'll have a direct impact on how we connect with providers, patients, and retail customers - and your creativity will help shape the future of skincare and aesthetics marketing.

Job Type: Full-time

Pay: $55,000.00 - $60,000.00 per year

Benefits:

Dental insurance Health insurance Life insurance Paid time off Vision insurance
Work Location: In person