The Bluebird Group is a manufacturer's representative and consulting firm serving as an invaluable partner to some of the most innovative brands and multinational retailers. Bluebird simplifies product management for brands and manufacturers by providing a broad range of services across multiple retailers. We provide our clients with strategic support, daily management, product page development, advertising, chargeback/dispute management, analytics/reporting, supply chain expertise, and more for Amazon, Walmart, Target, Costco, Best Buy, and other retailers.
Our Retail Media Internship creates and implements on platform pay per click advertising campaigns on behalf of our clients to increase visibility of items and profitability through bid management and optimization.
We prioritize the inclusion of diverse perspectives. We aspire for all team members to feel like this is a place where they belong. Where they are respected by the company and are empowered to impact the business and achieve their full potential. We understand that relationships built on trust, respect and communication better serve our clients, team members and business. To thrive in this role, we expect interns to be hungry, humble, and smart. Most of this role is cut out to learn and train with limited experience needed. We love to serve. We love to innovate. We love to work together.
Responsibilities ::
Amazon & Walmart Ads: Daily bid management and optimization
Creating & implementing ads
A/B testing of copy and images
Reporting and Tracking of ROAS
Owner of ACOS & ROAS goals
Support on platform promotions, Amazon media group & Walmart media group strategy and other retailer managed ad buys
To Thrive in this Role ::
Pay per click advertising experience preferred
Basic understanding of SEO
Able to balance both creativity and analytics
Proficient in Microsoft Office Suite | PowerPoint Deck creation
Enjoy working with a team
Excellent written & spoken communicator
Detail and administration minded
Strength to speak with candor
Excited about an environment that changes quickly
Entrepreneurial spirit - the desire to learn quickly and learn continually
At ease with and able to quickly adapt to varying technology and software
Capable of overseeing a lot of moving pieces
Disclaimer: This job description is only a summary of the typical functions of the job, not an exhaustive or comprehensive list of all possible job responsibilities, tasks, and duties. Responsibilities, tasks, and duties of the jobholder might differ from those outlined in the job description and other duties, as assigned, might be required.
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