The Public Relations Account Manager is a key part of the public relations business unit. The PR Account Manager serves as the primary day-to-day client contact for at least one client and works hand-in-hand with the account service manager to plan, execute and report on PR account initiatives. The PR Account Manager may also serve as support for copy/content direction, creative initiatives, and overall strategic marketing efforts. The PR Account Manager may also contribute to the overall new business effort by vetting potential clients, presenting capabilities, developing proposals, client activation and subsequent client development.

Primary Focus

Providing outstanding results to clients through comprehensive earned, owned and social media campaigns.

Responsibilities

• Develop and distribute content for press releases, job stories, feature articles, social media outlets, trade show displays, and any other editorial outlets.
• Oversee all earned media, owned media and social media functions for designated clients.
• Oversee and maintain favorable margins regarding clients\xe2\x80\x99 budgets.
• Develop pitch calendars for clients, and proactively pitch on a monthly basis.
• Collaborate as a part of the PR team to develop and distribute meaningful and relevant content on behalf of clients.
• Assist in the management of social media communities for both internal entities and clients.
• Collaborate with account service personnel, media buyer(s) and creative team to maximize clients\xe2\x80\x99 messaging opportunities.
• Develop and foster relationships with editors (and outlets) relevant to clients\xe2\x80\x99 businesses \xe2\x80\x93general media relations.
• Assist in the execution of the internal communications strategy and ensure consistency across multiple internal and external channels.

Qualifications

• B.A. degree in public relations, marketing, communications, or related field
• 2-5 years of experience in a public relations or agency setting
• Exceptional writing and editing skills, knowledge of AP Style
• Ability to manage multiple deadline-driven projects while maintaining attention to detail
• Experience with social strategy and best practices preferred
• B2B marketing experience a plus

About Performance Marketing

Performance Marketing is an insights-driven marketing agency dedicated to helping inventive brands \xe2\x80\x94 the makers, creators and constructors \xe2\x80\x94 evolve the way they connect with buyers in an ever-changing world. PM is part of Anthologic, a collective of marketing and technology companies that can work independently or together to create innovative solutions for our clients\' most complex business challenges. We dig deep, work together, earn trust and push it to unleash possibilities. We offer...

• Flexibility - Core hours and hybrid/remote working
• Connection - State-of-the-art office space in Des Moines\' East Village with free onsite parking, culture initiatives + committees, engagement activities and a weekly Town Hall meeting
• Time Away - Paid time off, volunteer time off, paid holidays and paid parental leave
• Benefits - Medical, dental + vision insurance, paid life + long term disability insurance, voluntary insurance options, 401k + company match and an employee assistance program
• Celebrations - Company holiday & pop-up events, onsite & offsite happy hours and community engagement activities

If you like to solve complicated marketing challenges with smart co-workers while having a fun time - come join us! Visit performancemarketing.com to learn more about us.