Product Marketing Associate

Washington DC, United States

Job Description


You will be responsible for developing and executing our go-to-market strategies to promote PicassoMD\xe2\x80\x99s products across the healthcare community to drive customer acquisition and retention. This role requires the blending of creativity, strategy, and execution to maximize awareness and utilization.

Specifically you\xe2\x80\x99ll:

  • Develop, plan, and own product feature launches in collaboration with product management, engineering, and customer success
  • Translate our product features into easily understood benefits that can be communicated to and consumed by our users and partners
  • Develop and ensure consistency of our product voice across various communication channels
  • Create user-facing product marketing collateral including print materials, email campaigns, support documentation, and tutorial videos
  • Support our business development efforts with slide decks, one-pagers, and case studies that highlight our product features and value
  • Work with our business development team to develop and execute our PR, event, and sponsorship strategy
Requirements

We\xe2\x80\x99re seeking the perfect combination of talent, experience, and cultural fit. Our ideal candidate will have:
  • 1-2 years of product marketing or product management experience in an early stage software company
  • Advanced proficiency with Adobe Creative Suite and video production software
  • Strong analytical skills and experience using data to inform marketing decisions
  • Excellent communication and presentation skills, with the ability to distill complex concepts into simple, compelling messaging
  • Proven ability to work cross-functionally with product, sales, and customer success teams to deliver results
While not required, we prefer candidates that:
  • Have experience working in or an affinity to the healthcare industry
  • Are based in or near Washington, DC (though we are open to remote work anywhere in the U.S.)
Benefits

In addition to your salary and bonus, PicassoMD offers:
  • Equity in PicassoMD (all employees are owners and you\xe2\x80\x99ll be treated as such)
  • 401k plan with company match
  • Company-paid health, dental, and vision insurance
  • Unlimited paid time off
  • Half day Fridays, year round
  • Continuing education subsidy

PicassoMD

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Job Detail

  • Job Id
    JD4287847
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    $70000 - 90000 per year
  • Employment Status
    Permanent
  • Job Location
    Washington DC, United States
  • Education
    Not mentioned