Job Description

JOB DESCRIPTION

Job title

Marketing Specialist

Department

Marketing

Reports to

Marketing Supervisor

Vice President

Business Development

Updated

October 2025

Nature of Work in this Position: The primary responsibility of this position is to assist the Marketing Supervisor in the development and production of internal and external company collateral related to the corporate brand. In addition, the Marketing Specialist will assist in the development of social media and website for the company.

Illustrative Examples of Work:

Design of StayWell annual calendar including content copywriting and coordination with print vendors for timely delivery of the StayWell annual calendar. Design and coordinate printing and distribution of sales & marketing collateral as necessary including brochures, flyers, posters, sponsorship, sales tools, direct mail, and other collateral. Optimize digital marketing platforms, including the organization's website and social media channels. Key duties include developing and editing engaging content, directing incoming web inquiries to relevant departments, and posting job openings across digital touchpoints. Coordinate, design, and timely distribution of branded newsletters to ensure consistent audience engagement and information flow. Coordinate the intake and execution of marketing requests, managing workflow to ensure timely delivery of high-quality assets and campaign materials. Monitor and triage incoming tickets, assess priorities based on strategic impact and deadlines, and collaborate with requestors to produce collateral that aligns with brand standards while maintaining consistency across all communications and platforms. Coordinate and serve as the primary liaison with partner organizations to maintain and renewal agreements. Duties include updating promotional materials, managing raffle logistics, and announcing winners through engaging social media content. Works with advertising agencies and third-party vendors when needed; communicate between the company and ad agency regarding content, design, scheduling, and production of marketing materials for print, online, digital media and physical/environmental platforms when applicable. Completes other projects assigned by the Marketing Supervisor and Vice President/Business Development. Assist and coordinate with Supervisor/Manager for community sponsorships and company events; design necessary materials for said events. Performs related duties as required. (Related duties are duties that may not be specifically listed in the class specification or position description, but that are within the general occupational series and responsibility level typically associated with the employee's class of work.)

Knowledge / Skills / Abilities:

Significant organizational skills Strong verbal and written communication Attention to detail and quality focused Ability to multi-task and manage time efficiently Ability to work independently and with a team Artistic talent with creative and analytical mind Knowledgeable in online marketing and Search Engine Optimization Must demonstrate proficiency in video/ photo editing techniques and software applications

Minimum Experience and Training:

Any combination of education and experience providing the required skill and knowledge for successful performance would be qualifying. Typical qualifications would be equivalent to:

A high school diploma or equivalent; College degree preferred. Minimum of one (1) year experience in Graphic Arts/Design or related field; Proficient in the use Adobe CC Suite (Photoshop, Illustrator, InDesign, Acrobat Pro DC); Proficient in the use of video editing software such as (DaVinci Resolve, Adobe Premiere Pro, Adobe After Effects). Social Network guru; Proficient in the use of Microsoft Office (Excel, Word, PowerPoint, Outlook); and Computer literate (Windows).

Note:

This job specification should not be construed to imply that these requirements are the exclusive standards of the position. Incumbents will follow any other instructions, and perform any other related duties, as may be required by their supervisor.

Please note that this job entails access to PHI / ePHI data. Any personally identifiable health information, including genetic and demographic data, collected from an individual by a covered entity. This includes information related to an individual's past, present, or future physical or mental health, healthcare provision, or payment. PHI includes information like the patient's name or other identifiable data. It excludes information in education records and employment records held by a covered entity. PHI also excludes information related to individuals who have been deceased for more than 50 years. The hired individual is expected to maintain policies and procedures to ensure compliance with HIPPAA regulations in handling PHI/ePHI data.

Job Type: Full-time

Pay: $12.53 per hour

Benefits:

401(k) 401(k) matching Dental insurance Health insurance Life insurance Paid time off
Work Location: In person