Marketing Specialist – Digital Evidence Management Software

Las Vegas, NV, US, United States

Job Description

About VeriPic



VeriPic is a long-established leader in Digital Evidence Management software for law enforcement agencies. Since 1998, our solutions have helped police departments nationwide securely manage photos, videos, audio, and case files. Our software has been proven in court many times and is trusted by major agencies across the United States.

We are expanding our marketing team and looking for a motivated early-career marketer who can run scalable, measurable marketing programs that consistently attract qualified law enforcement decision-makers.

Position Overview



We are seeking a

Marketing Specialist

based in Las Vegas who can grow our pipeline of police personnel--including Police Chiefs, Detectives, Captains of Patrol or Investigations, IT staff, and Crime Lab Directors--and drive them to schedule demos of VeriPic's products.

This position is ideal for a

recent college graduate with 1-3 years of marketing experience

. Candidates familiar with data-driven marketing, high-volume outreach, and scalable campaign strategy are strongly preferred.

Responsibilities



Develop, launch, and optimize scalable digital marketing programs that predictably generate qualified leads. Run campaigns where increases in marketing spend produce proportional increases in demo requests. Manage email marketing, digital ads, targeted outreach, automation tools, landing pages, and social media. Use analytics and KPIs to measure ROI, refine funnels, and improve conversion rates. Create targeted messaging for police executives, investigators, IT teams, and crime lab leadership. Build and maintain a

series of drip-marketing content

for both prospects and existing customers. Develop marketing collateral--including product sheets, brochures, explainer content, and presentation materials--to support sales in clearly communicating product features and benefits. Maintain automated workflows to ensure a steady stream of sales-qualified meetings. Report campaign performance to leadership and propose new growth strategies.

Requirements



Bachelor's degree in Marketing, Communications, Business, or related field. 1-3 years of hands-on marketing experience. Experience with scalable marketing channels (Google Ads, social ads, CRM automation, email sequences, A/B testing, etc.). Strong writing, communication, and analytical skills. Ability to create compelling, accessible marketing content and sales enablement materials. A data-driven mindset with the ability to turn metrics into actionable insights. Ability to work independently in a fast-paced environment with real responsibility for pipeline growth.

Why Join VeriPic?



Join a respected industry leader with over 25 years of proven success. Directly shape and execute the marketing engine driving VeriPic's national growth. Competitive compensation designed for an early-career marketer ready to advance. Your work will have visible, measurable impact on sales and customer engagement. Make a meaningful difference by helping police departments adopt technology that improves justice and public safety.

Compensation



Competitive Base Salary Generous Bonus Program for exceeding marketing goals
Pay: $42,000.00 - $55,000.00 per year

Benefits:

Dental insurance Health insurance Paid time off
Willingness to travel:

25% (Preferred)
Work Location: In person

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Job Detail

  • Job Id
    JD6192748
  • Industry
    Not mentioned
  • Total Positions
    1
  • Job Type:
    Full Time
  • Salary:
    42000.0 55000.0 USD
  • Employment Status
    Permanent
  • Job Location
    Las Vegas, NV, US, United States
  • Education
    Not mentioned