The Marketing Coordinator at Wyman Plumbing and Mechanical is responsible for keeping our brand visible, consistent, and growing within the community. This role manages day-to-day marketing execution across social media, reviews, email/SMS campaigns, print materials, and community involvement. They are ensuring our messaging reflects our culture, core values, positive energy and level of service.
This position works closely with leadership, dispatch, CSRs, field technicians, and external marketing partners to ensure promotions, offers, and messaging align with company goals, seasonal demand, and the customer experience. The Marketing Coordinator helps build trust, strengthen our reputation, and keep Wyman Plumbing and Mechanical top-of-mind in the markets we serve.
ABOUT WYMAN PLUMBING and MECHANICAL
At Wyman Plumbing and Mechanical, we provide plumbing solutions and we are growing every day. Our mission is to set the bar higher in our industry and deliver a "WOW" experience through honest plumbing solutions.. We are transparent and reliable in our pursuit to see every team member reach their personal, professional, and financial goals through the work we do together. Our core values are the backbone of our business and guide our hiring process: we are Integrity, Inspirational, Transparent, Disciplined, Aligned, Reliable and Results Oriented.
PRIMARY RESPONSIBILITIES
Brand & Community Presence
Monitor and professionally respond to customer reviews on Google, Facebook, Yelp, and BBB
Engage with comments, messages, and community interactions across social platforms
Ensure all public responses reflect company values, tone, and professionalism
Keep the Wyman Plumbing & Mechanical name visible and positively represented within the community
Social Media & Content Creation
Manage and post content across Facebook, Instagram, TikTok, NextDoor, Google Business, and other active platforms
Create reels, short-form videos, before-and-after posts, project highlights, team spotlights, and customer testimonials
Capture photo and video content from job sites, technicians, and team activities
Coordinate with field technicians to gather on-site footage and real-world service content
Build and maintain a structured content library to support ongoing posting and campaigns
Ensure all content stays on-brand, culturally aligned, and consistent with company standards
Marketing Campaigns & Promotions
Design and produce marketing materials including social ads, print ads, flyers, brochures, and digital content
Maintain consistent use of logos, fonts, colors, and brand assets
Create and coordinate promotional items (shirts, stickers, pens, giveaways, etc.)
Plan and support seasonal offers, promotions, and retention campaigns
Design and create warranty and maintenance package materials for customers
CRM, Email & SMS Marketing
Manage and optimize CRM and marketing platforms (e.g., ServiceTitan, Mailchimp, SMS tools)
Create and design email and SMS campaigns to support promotions, retention, and customer education
Build and maintain automation workflows to support customer engagement and follow-ups
Track KPIs related to engagement, retention, churn, and campaign performance
Agency & Partner Coordination
Work closely with SEO partners to support visibility and local search performance
Coordinate with paid ad agencies to align offers, landing pages, and seasonal messaging
Monitor campaign performance and flag concerns, inconsistencies, or opportunities for improvement
Ensure marketing efforts align with current company goals, staffing capacity, and revenue targets
Community & Event Marketing
Participate in and coordinate community involvement including networking events, charity drives, local booths, contests, and giveaways
Assist with planning and execution of events that strengthen brand presence and local relationships
Internal Alignment & Reporting
Work cross-functionally with dispatch, CSRs, and field teams to ensure promotions and messaging match what customers are being told
Maintain marketing trackers, content calendars, and reporting dashboards
Pull and organize performance metrics and provide regular insights to leadership
COMPETENCIES
Strong familiarity with social media platforms, trends, and short-form content formats
Ability to turn everyday jobsite activity into engaging digital content
Creative mindset balanced with structured execution and follow through
Strong organizational skills and ability to manage multiple campaigns simultaneously
Comfortable working independently while coordinating with multiple stakeholders
Confident communicating with technicians in the field and leadership
Brand-focused mindset with attention to tone, consistency, and detail
Basic understanding of performance metrics, KPIs, and campaign tracking
Professional, reliable, pro-active and brand-conscious
EDUCATION AND EXPERIENCE
High School Diploma or GED required
Prior experience managing social media and/or marketing content required
Experience in home services, trades, or service-based businesses preferred
Familiarity with CRM, email marketing, and basic marketing / design tools is a plus
PHYSICAL REQUIREMENTS
Ability to travel locally to job sites using a personal vehicle (mileage reimbursed)
Ability to stand, walk, and safely navigate active job sites
Ability to work on a computer and mobile device for extended periods
Must be able to lift up to 25lbs occasionally
COMMITMENT TO DIVERSITY
As an equal opportunity employer committed to meeting the needs of a multigenerational and multicultural workforce, Wyman Plumbing & Mechanical recognizes that a diverse staff, reflective of our community, is an integral and welcome part of a successful and ethical business. We hire local talent at all levels regardless of race, color, religion, age, national origin, gender, gender identity, sexual orientation, or disability, and actively foster inclusion in all forms both within our company and across interactions with clients, candidates, and partners.
If this position caught your eye, send us your resume. For best consideration, include the job title and source where you found this position in the subject line of your email to tamra@wyman-services.com. Already a candidate? Please connect directly with your recruiter to discuss this opportunity.
Job Type: Full-time
Pay: $55,000.00 - $65,000.00 per year
Benefits:
Dental insurance
Flexible spending account
Health insurance
Health savings account
Life insurance
Paid time off
Vision insurance
Application Question(s):
Are you able to commute daily for arrival at 7:30am at Phoenix AZ 85027?
At Wyman Plumbing and Mechanical, we value being 'Results Oriented' and 'Disciplined.' Give an example of a time you identified a problem in your department and fixed it without being told to do so. What was the outcome?
Please provide links to 2-3 specific pieces of short-form video content (Reels, TikToks, or YouTube Shorts) that you personally filmed, edited, and posted. What was the specific goal of that content, and what were the results?
Describe a marketing campaign you managed (Email, SMS, or Social) where you can point to a direct increase in revenue or booked jobs. What was the campaign, and how did you track its success?
Which CRM or Email Marketing platforms (e.g., ServiceTitan, Mailchimp, HubSpot) are you proficient in? On a scale of 1-10, how comfortable are you building automated workflows (e.g., an automated 'Thank You' email sent after a service call)?
Work Location: In person
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