Job Description

Marketing Coordinator

Location:

Omaha, NE / Council Bluffs (Hybrid)

Reports to:

Owner

About McIntosh Plumbing

McIntosh Plumbing is a fast-growing, family-owned service company expanding into HVAC and electrical. Our mission is simple:

do it right, serve people well, and build a business that lasts.

We're looking for a

Marketing Coordinator

who's ready to turn direction into results -- managing campaigns, coordinating vendors and VAs, tracking performance, and helping build a marketing system that attracts steady, qualified leads.

This role is perfect for someone early in their career who wants

real responsibility, mentorship, and room to grow

as we expand into new trades and markets.

Key Responsibilities

Campaigns & Execution

Manage marketing campaigns across

Google, social media, email, and direct mail

under clear strategic direction. Maintain and optimize

marketing systems and automations

(GoHighLevel, CRM tools, dashboards). Track and report

lead volume, booked jobs, and cost per lead/job

each week. Ensure all content and communication reflect the McIntosh brand: honest, reliable, and service-focused. Support new division launches (HVAC, electrical) with localized campaigns and materials.

Digital Marketing & SEO

Update and manage the company website (WordPress, Wix, or similar CMS). Conduct

keyword research

and optimize content to support SEO and SEM efforts. Manage

digital ad placements and budgets

(Google Ads, Meta Ads, etc.) using data to improve ROI.

Social Media & Content

Create, schedule, and publish content across

Instagram, Facebook, TikTok, and X (Twitter)

. Monitor engagement, reply to comments/messages, and keep a consistent brand voice. Collaborate with designers or VAs on visuals, copy, and monthly content calendars. Basic

photo/video editing

and content creation skills are a plus.

Partnerships & Community Marketing

Manage and grow

local partnerships and referral programs

with realtors, property managers, and community organizations. Track partner activity and oversee

payout tiers ($40-$150 per referred new customer)

with monthly reporting.

General Marketing Support

Help maintain

marketing calendars, timelines, and organized asset libraries.

Assist with

email marketing campaigns, automation, and A/B testing.

Conduct

market research and competitor analysis

to identify new opportunities. Leverage

AI tools (like ChatGPT, Canva Magic Studio, etc.)

to streamline content and automation.

Qualifications

Bachelor's degree in

Marketing, Communications, or related field.

1-3 years of marketing experience (agency or in-house). Strong organizational and project management skills. Familiarity with

Google Ads, Meta Ads, and email/SMS marketing platforms.

Excellent written and verbal communication skills. Detail-oriented, proactive, and eager to learn.

Who You Are

You love marketing -- not just talking about it, but

building it and seeing results.

You take direction well but thrive with autonomy. You're organized, creative, and great at moving multiple projects forward. You're excited to help a local service brand grow into something bigger.

Benefits

Competitive pay ($50,000-$65,000 based on experience) Health insurance Company-match retirement plan Paid time off and holidays Growth path into future leadership roles as we expand

Summary

This is a

hands-on, growth-focused marketing role

for someone ready to roll up their sleeves and help build a brand that lasts. You'll work directly with the owner, gain real operational exposure, and see the results of your work in real time.

If you're driven, curious, and ready to grow with a company built on trust and craftsmanship -- we'd love to meet you.

Job Type: Full-time

Base Pay: $50,000.00 - $65,000.00 per year

Benefits:

401(k) 401(k) matching Flexible schedule Health insurance Paid time off
Work Location: Hybrid remote in Council Bluffs, IA 51501