Job Description

Grayce Bridal & Formal is a multi-location bridal & formal attire store that specializes in exemplary customer Experiences. Our sister brand, Grayce Leadership Solutions is a leadership & business coaching company led by our founder. We are seeking a multi-talented and multi-passionate professional to lead all marketing and branding efforts. The ideal candidate would be self-motivated and driven, able to work independently and lead a team with clarity, care, and passion. An interest in the fashion industry as well as leadership development would be key to establishing the perfect fit.

Responsibilities

Lead and develop the marketing strategy

across all Grayce brands, tailoring approaches for bridal/formal retail and leadership consulting.

Manage and mentor

a small team including a Marketing Specialist, In-Store Content Creators, and Google Ads Specialist. Oversee and execute marketing campaigns across digital platforms (email, social, web, SEO, PPC, etc.). Maintain brand voice and visual standards across all channels and customer touchpoints. Generate new ideas & initiatives to grow traffic Plan and manage content calendars, promotions, launch campaigns, and events. Analyze marketing performance data and provide regular reporting to leadership. Collaborate closely with store leadership teams to support in-store traffic, events, and community engagement. Support content creation, including photo/video shoots, blog posts, and branded storytelling. Represent the brand publicly when needed -- at events, partnerships, or networking opportunities. Maintain &/or redesign website on Squarespace platform.

Qualifications

Bachelor's degree in Marketing, Communications, or related field. At least 2 years in a leadership role. Proven ability to lead a small team and manage external marketing partners. Strong understanding of social media marketing, content strategy, and email marketing. Familiar with analytics tools (Google Analytics, Meta Insights, etc.). Passion for the

fashion/bridal industry

and alignment with Grayce's brand values. High-level organization, communication, and leadership skills. Creative thinker with strong execution and follow-through. Elevated eye for design & branding.

Requirements

Must live

within 30 miles

of Chattanooga, TN or Bangor, ME. Ability to work in a shared office space located in our Chattanooga or Bangor store, with the option to work remotely 1 day per week once training is completed. Availability to travel to all stores for photo shoots, content creation, team events, and strategic planning. Willingness to travel to leadership team retreats or industry events for 2-4 days, 2-5 times per year.

What We Offer

A mission-driven, woman-owned and women-led company with heart and high standards Creative freedom to help shape and grow multiple brands Opportunities for personal and professional development Collaborative, passionate team culture Flexible hybrid work schedule Full benefits package including health, dental, and vision insurance, 401(k) with matching, PTO & sick time, and vested paid maternity leave.

How to Apply

Submit your application on our website: http://graycebridal.com/careers as well as send resume, cover letter, and any

relevant portfolio samples

via email to careers (at) graycebridal (dot) com. In your cover letter, please share

why Grayce is a fit for you

and your

favorite fashion or leadership quote

(we love personality!).

Job Type: Full-time

Benefits:

401(k) 401(k) matching Employee discount Flexible schedule Life insurance Parental leave Professional development assistance Vision insurance
Work Location: Hybrid remote in Chattanooga, TN or Bangor, ME

Job Type: Full-time

Pay: $60,000.00 - $75,000.00 per year

Benefits:

401(k) 401(k) matching Employee discount Flexible schedule Life insurance Parental leave Professional development assistance Vision insurance
Work Location: Hybrid remote in Chattanooga, TN 37421