Job Description

Position Title:

Marketing Associate

Location:

On-site in Rocky Hill, Connecticut (Remote work is NOT offered)

About Us:

At

Cobalt

, we are a full-service B2B Services and Marketing agency that thrives on creativity, innovation, and collaboration. Our mission is to empower clients across diverse industries with cutting-edge digital marketing strategies and solutions. As a rapidly growing agency, we are driven by a passion for excellence and the desire to constantly expand our knowledge and expertise.

We believe in building a team of professionals who are eager to learn, adapt, and contribute to our dynamic work environment. If you are motivated by challenges, thrive in a fast-paced setting, and are ready to collaborate across various industries and services, we want to hear from you.

Why Join Cobalt?

Be part of a growing company that values your ideas and fosters professional development. A results-driven culture Work on exciting projects for a diverse range of clients and industries. Collaborate with a passionate and experienced team committed to excellence.

Responsibilities:

As a Marketing Associate at Cobalt, you will play a key role in managing and executing innovative marketing campaigns to drive results for our clients. Your responsibilities include:

Conducting thorough industry-specific research and competitive analysis. Developing keyword strategies and optimizing content for SEO and PPC campaigns. Managing workflows and delegating tasks effectively within the team. Drafting and editing engaging content for social media platforms and search PPC campaigns. Overseeing social media accounts, monitoring analytics, and generating performance reports. Analyzing campaign performance and implementing A/B testing strategies. Creating marketing materials, presentations, and sales campaigns tailored to client needs. Writing and presenting detailed monthly reports for clients. Assisting with website development and content creation. Designing and managing email marketing campaigns. Building and maintaining strong client relationships.

Requirements:

To succeed in this role, you should meet the following qualifications:

At least 3 years of experience working with WordPress and WooCommerce. Exceptional written and verbal communication skills. Strong organizational skills and attention to detail. Proficiency in digital advertising platforms, including Google Ads, Facebook Business Manager, Instagram, and Twitter. Hands-on experience with Canva, PowerPoint, and Adobe Photoshop. Analytical mindset with the ability to interpret marketing data and KPIs. Reliable transportation to and from our office.

Preferred Skills and Attributes:

Creative thinker with a passion for innovation. Team player with a collaborative attitude. Strong time management skills to meet deadlines in a fast-paced environment. Knowledge of emerging trends in digital marketing.

Keywords for Job Posting:

Google Ad Words + PPC Campaigns | Social Media Marketing | Content Creation| Digital Marketing | Social Media Associate | Content Writer | Marketing Campaign

Job Type: Full-time

Pay: $40,000.00 - $65,000.00 per year

Benefits:

401(k) 401(k) matching Health insurance Life insurance Paid time off
Experience:

WordPress: 2 years (Required) Facebook Advertising: 1 year (Preferred) Content development: 1 year (Preferred)
Work Location: In person