Job Description

Job Purpose

This position will be responsible to navigate the organization with support from their Marketing Coordinator and deliver on the challenge he or she has been asked to solve. The Marketing Assistant should help develop a personality for McDonald's as a brand by communicating the brand message using a number of different communication methods such as advertising and promotions which are used to give the brand its recognizable face.

Primary Duties and Responsibilities

In addition to following McDonald's policies and procedures, principal accountabilities and primary duties/responsibilities include, but are not limited to:

Daily job duties and responsibilities of a Marketing Assistant:

Answer customer and vendor questions Process incoming mail Create and distribute documents Provide customer service to customers and vendors Maintain computer system by updating and entering data Set appointments and arrange meetings Maintain Marketing calendar Compile reports and spreadsheets and prepare spreadsheets May assist Marketing Coordinator in addressing customer complaints to include customer incidents (potential injuries / illnesses)

Marketing Assistants are involved in a number of areas of marketing, including:

Coordination W/ Media Outlets

Develop strong relationship with media contact persons to enhance our access to Media exposure Creates radio, TV and print media (digital and paper) to include social media posts using McDonald's approved media standards

Marketing Execution (In Store)

Attends Taste & Train for all new product promotions Conduct regular store walk-throughs to verify promotions, limited time offers (LTOs) and menu items are up-to-date (to include kiosks, signage and Drive-thru menu boards). Report to Marketing Coordinator findings including soiled or damaged signage, banners, or POP for replacement. Ensures that each store receives POP signage 2 days before the start of each promotion and visit stores to ensure all POP and promotional signage is in its approved location. Notifies Marketing Coordinator if POP isn't received on time Observe Crew order-taking to verify knowledge of suggestive selling topic and consistency Observe that DMB promotion displays are following schedule Create internal communications posters for Crew regarding contests, events, etc. Communicates marketing promotions, as approved by Marketing Coordinator, to all GM's and Area Supervisors in a timely manner, including PDUS and specific expectations for all new promotions At the start of and during the duration of each promotion, closely monitor radio and TV spot broadcast to ensure compliance w/ approved media schedule and that they are timed with the promotion Tracks promotional product usage. Collect product movement from stores and update daily promotion report.

Marketing Execution: EOTF

Visits stores to verify correct digital POP download for promotions to indoor and outdoor digital menu boards on Go Live Date. Ensures All menu boards meets McDonald's standards in terms of overall appearance, placement and maintenance Verify removal of all promotional spots on DMB and print signage at the end of each promotion

Local Store Marketing (LSM)

Assist in executing store-specific LSM events Assist in Grand Opening/Re-Grand Opening Event planning and logistics to include ordering, communications, etc.

Public Relations and Events

Assist in coordination of and attends McDonald's-sponsored PR events and company-wide events and assists in event organization and success Receive, review and organize all incoming solicitation letters for Guam community events. Presents summary report to Marketing Coordinator and prepares monthly donations as advised for release. Draft employee accomplishment and McDonald's event articles for digital and paper release and notify Marketing Coordinator when published Assist with coordinating with local charities and businesses for donations/fundraising/tie-in promotions to increase brand awareness Arrange photo opportunities for check presentations, food donations, etc.

Requirements and skills

Good understanding of office management and marketing principles Demonstrable ability to multi-task and adhere to deadlines Well-organized with a customer-oriented approach Excellent knowledge of Microsoft Office (Word, PowerPoint, Excel) Exquisite communication (both orally and written) and people skills

Work Hours

Must be able to work Monday through Friday 8:30a.m. to 5:00p.m. Must be able to come in early and stay back as needed. Must be able to work overtime and weekends as needed.

Education/Experience

High school diploma or GED Bachelor's degree in related field preferred (e.g. Marketing, Communications, Public Relations or business) Prior related office experience preferred. Preferred experience in creating digital posters / signage from scratch and with use of ready-made templates (digital marketing)

Physical Requirements

Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds at times.

Personal Characteristics

We are looking for intellectually curious problem-solvers that have a passion for marketing, technology, innovation and food and beverage.

Enthusiasm for the Marketing and Innovation: Someone who can bring an infectious sense of interest and passion for general marketing. Creativity: Someone who can suggest new ways of doing things and bring fresh, new thinking to the table to advance insights and ideas Communication: Expresses complex ideas and positions in a clear, concise, and timely manner Upholds all of McDonald's Standards of Business Conduct
Job Type: Full-time

Pay: From $11.00 per hour

Benefits:

401(k) Dental insurance Employee discount Health insurance Paid time off Referral program Vision insurance
People with a criminal record are encouraged to apply

Work Location: In person