Job Description

Overview

We are seeking a dynamic and detail-oriented Marketing Assistant to join our team. The ideal candidate will play a crucial role in supporting our marketing initiatives across various channels. This position offers an exciting opportunity to work in a fast-paced environment, contributing to both digital and traditional marketing efforts while gaining valuable experience in the field.

Duties

Assist in the development and execution of marketing campaigns across multiple platforms, including social media, email, and print advertising. Conduct research to identify market trends and customer preferences to inform marketing strategies. Support SEO efforts by optimizing website content and monitoring performance using tools like Google Analytics. Collaborate with the team on content marketing initiatives, including copywriting for blogs, social media posts, and email newsletters. Manage social media accounts, creating engaging content and analyzing performance metrics to enhance engagement. Help with multichannel marketing strategies, ensuring consistent messaging across all platforms. Utilize Adobe Creative Suite to design promotional materials and graphics for campaigns. Assist in managing e-commerce platforms, ensuring product listings are up-to-date and optimized for sales. Participate in budgeting processes for marketing initiatives and track expenses against allocated budgets. Support advertising sales efforts by preparing presentations and assisting with client communications.

Experience

Proficiency in digital marketing techniques including SEO, content marketing, email marketing, and performance marketing is essential. Familiarity with tools such as Google AdWords, Facebook Advertising, WordPress, HTML, and marketing automation software is preferred. Experience in B2B marketing strategies is a plus. Strong analytical skills with the ability to interpret data from Google Analytics and other reporting tools. Excellent research abilities combined with strong copywriting skills to create compelling content. Previous experience in product management or sales is beneficial but not required. Join us as we strive to elevate our brand presence through innovative marketing strategies!
Job Type: Full-time

Pay: $20.00 - $28.01 per hour

Work Location: In person