Job Description

Job Title:

Marketing Assistant - Business Development (HubSpot Specialist-MUST HAVE)

Location:

Charleston, South Carolina (Hybrid/in-office as needed)

About Us

We are a growing [industry type] company dedicated to expanding our market presence and building strong relationships with our clients and prospects. We're looking for a proactive, data-driven marketing professional to join our team and help power business development efforts through the HubSpot platform and broader marketing initiatives.

Role Overview

As our Marketing Assistant focused on business development, you will:

Manage and optimize our HubSpot instance--lead capture, contact management, segmentation, workflows, reporting. Collaborate with sales and marketing teams to generate and nurture pipeline opportunities. Develop and execute campaigns (email, inbound, outbound) to support business development goals. Monitor, analyze and report on key metrics (lead volume, conversion rates, campaign performance). Assist with CRM data hygiene, maintaining accurate records and facilitating automated processes. Support marketing content creation and distribution (e.g., landing pages, email templates, social posts) aligned with business-development priorities. Help coordinate events/trade shows or webinars, and follow up with leads to drive next-step engagement.

Required Qualifications

Minimum

of

3 years of hands-on experience

using

HubSpot

for marketing + business development functions (e.g., workflows, reporting, CRM integration). Bachelor's degree in Marketing, Communications, Business, or a related field preferred. Strong understanding of inbound marketing, lead generation and CRM processes. Excellent analytical skills--able to interpret data, generate insights, and recommend actions. Excellent written and verbal communication skills; comfortable working cross-functionally with sales and marketing. Detail-oriented, organized, able to manage multiple tasks/campaigns simultaneously in a fast-paced environment. Proficiency with MS Office (Excel, PowerPoint) and comfortable learning new tools quickly.

Preferred Qualities

HubSpot certification(s). Experience with marketing automation and integration between HubSpot and other tools (e.g., Salesforce, Zapier). Prior experience supporting business development or sales-enablement teams. Prior experience in [industry type/sector] is a plus.

Compensation & Benefits

Salary range:

$55,000 - $65,000 per year

, commensurate with experience and skill level. Benefits package including health insurance, paid time off, professional development support, etc. Hybrid work model, flexible hours, and the opportunity to grow within a high-energy team.

Why Join Us

Be a key driver of growth and have measurable impact. Work in a collaborative, supportive culture. Opportunity to expand your skill set and take on more responsibility as we scale. Enjoy working in beautiful Charleston, SC--a great place to live and work.
Job Type: Full-time

Pay: $55,000.00 - $65,000.00 per year

Benefits:

401(k) Health insurance Paid time off
Work Location: In person