Job Description

:

Manager, Search, Performance Solutions

Summary Description:

The Search Manager is a self-starter and highly driven individual who has the proven ability to manage an account team - including the Pod\xe2\x80\x99s book of business and the personnel that form the pod. This person is also responsible for managing key accounts within their pod, and for ensuring that team members are executing flawlessly to stated KPIs. The Search Manager oversees every aspect of the client management flow - from strategy definition to successful campaign execution and optimization. The team lead also serves as the first line of escalation within the pod and further escalates as necessary to the Director of Performance Solutions for Search.

Responsibilities:

Lead account team with the focus on key responsibilities that include but aren\xe2\x80\x99t limited to a) client strategy definition and execution; b) successful campaign optimization that drive results; and c) team managementClient Strategy:Campaign Optimization

Client Strategy

• Multi-channel strategies that are aligned to client goals across Paid Search, Programmatic, Paid Social & Affiliate
• Ensure that Paid Search strategies & plans are fully exhaustive and all-encompassing of strategies that are key to driving success for campaigns
• Have a robust understanding of a full funnel strategy using different methods to drive key success metrics for clients.
• Ensure consistency in end client reporting, Account Review templates, status call agendas and overall client engagement approach
• Lead client relationship building, revenue growth and retention initiatives

Campaign Optimization

• Drive flawless campaign execution and optimization
• Ensure agreed upon KPIs are consistently met, according to the client\xe2\x80\x99s \xe2\x80\x9csource of truth\xe2\x80\x9d
• Work with Director of Performance Solutions for Search to ensure consistent training on the latest paid search best practices and strategies are delivered
• Own revenue forecasting and accurate budget pacing

People Development

• Engender a culture among team members where they feel supported and open to express new ideas

Socialize client and pod KPIs among team members and champion diligence in driving towards these success metrics * Support team members on further developing required skills and competencies that promote mastery of their current role, while helping them strive towards their next developmental goal

• Work with Director of Performance Solutions for Search to ensure staffing requirements are consistently satisfactorily met
• People Development:

Required Skills and Experience:

Candidate will have at least 2 years\xe2\x80\x99 experience managing a team and/or process directly/indirectly as well as advanced competency in Paid Search best practices. Successful candidates may bring experience from an agency, client, or consulting environment. Bachelor\xe2\x80\x99s degree required.

Skills and Experience:

• Exceptional Relationship Management: Strong in building trusting and lasting client relationships \xe2\x80\x8b
• SEM Experience:
• 8+ years of hands-on experience managing paid search and shopping campaigns.
• Experience with Discovery, YouTube, PMAX. Amazon and Walmart campaigns a plus
• Proficient in Google Ads, Bing Ads, SKAI (FKA Kenshoo), SA360, Amazon, Walmart, and Optmyzr.
• Experience in Salesforce, Google Data Studio and/or DV360 a plus.
• Analytical Skills \xe2\x80\x93 Analyzing and synthesizing information to understand issues and identify options. Able to translate business requirements into reporting/analysis requirements. Ability to utilize / expand prospective business models.
• Technical Abilities - Expertise in Excel and PowerPoint 2007/2010. Ability to apply troubleshooting tactics to fix issues that may arise.
• Communicating Effectively \xe2\x80\x93 Writes and presents effectively; adjusts to fit the audience and the message; strongly gets a message across.
• Managing Diverse Relationships \xe2\x80\x93 Ability to relate well to a wide variety of diverse styles of people, types, and classes; open to differences; effective up, down, sideways, inside, and outside; builds diverse networks; quick to find common ground; treats differences fairly and equitably; treats everyone as a preferred customer.
• Critical Thinking \xe2\x80\x93 Using logic and reasoning to identify the strengths and weaknesses of alternative solutions, conclusions or approaches to problems.
• Influencing and Negotiation Abilities \xe2\x80\x93 Promote ideas and persuasively shape stakeholder opinions and negotiate skillfully to create the best outcome possible. Negotiate win-win solutions.
• Detailed Oriented \xe2\x80\x93 Is well organized and resourceful, has the ability to reduce a complex concept or task into something that is manageable and clearly interpreted. Is able to get things done with less and in less time; can work on multiple tasks at once without losing track; foresees and plans around obstacles.
• Leads by Example \xe2\x80\x93 Ability to serve as a role model for the organization\xe2\x80\x99s values; takes responsibility for delivering on commitment; gives credit where due \xe2\x80\x93 shouts out team members; takes accountability, course corrects, and enacts change

About Rakuten Marketing: Rakuten Marketing is the global leader in integrated marketing solutions. With 16 offices around the world, our integrated marketing solutions span affiliate, display and search. Headquartered in San Mateo, CA, we have offices throughout the United States and in Australia, Brazil, Japan, Singapore, the United Kingdom, Germany and France. Rakuten Marketing empowers marketers to transcend the conventional and achieve the full potential of digital marketing. We deliver data-driven personalized ad experiences that engage consumers \xe2\x80\x93 across screens, platforms and traditional publishers \xe2\x80\x93 and influence them to purchase. Our commitment to transparency provides consumer journey insights that allow us to continually optimize for performance.

Rakuten Global: Rakuten Group is one of the world\xe2\x80\x99s leading internet service companies, providing a variety of consumer and business-focused services including e-commerce, e-reading, travel, banking, securities,

credit card, e-money, portal and media, online marketing and professional sports. Rakuten is expanding globally and currently has operations throughout Asia, Western Europe and the Americas. Founded in 1997,

Rakuten is headquartered in Tokyo, with over 10,000 employees and partner staff worldwide. To learn more, we invite you to visit our global home.

Five Principles for Success
Rakuten Group has an unswerving commitment to building an egalitarian society by empowering individuals and companies to be successful in business and in life. The Five Principles for Success are designed to keep each of us on track, to ensure we make continuous progress toward our ultimate goals.

Always Improve, Always Advance
There are only two kinds of people in the world:
Best Effort people are satisfied with the status quo; when they fail, they console themselves by saying "I did my best."
Get Things Done people are absolutely committed to reaching their goals.
With enough determination and effort\xe2\x80\x94by being a Get Things Done person\xe2\x80\x94you can achieve anything.

Passionately Professional
Rakuten is an organization composed of true professionals.
Real professionals in any field\xe2\x80\x94whether in sports, the arts, science, business or anything else\xe2\x80\x94only reach the top because they have the self-discipline to develop and improve themselves continuously.
Only by consistently working many times harder than our competitors can we consistently win.

Hypothesize \xe2\x86\x92 Practice \xe2\x86\x92 Validate \xe2\x86\x92 Shikumika
Success in business depends on making and executing concrete specific action plans.

Maximize Customer Satisfaction
Rakuten is first and foremost a service company. We\'re proud to serve our customers and we ceaselessly seek to improve their experience.

Speed!! Speed!! Speed!!
The internet makes the window of opportunity for every small business. Accomplish in one month what it takes other companies a year to do, because we can only win by being many times faster than our competitors.

At the time of posting, Rakuten expects the base salary for this role will be between $99,360- $157,248 Individual compensation will vary based on job-related factors, including the skills, qualifications, and experience of the successful candidate as well as business need and geographic location. The successful applicant for this role will be eligible for discretionary bonus, health, vision, dental insurance, 401k matching, PTO, Volunteer Time Off (VTO), and other employee benefits as the company implements.

#LI-CW1

Rakuten