84.51 Overview:
84.51 is a retail data science, insights and media company. We help The Kroger Co., consumer packaged goods companies, agencies, publishers and affiliates create more personalized and valuable experiences for shoppers across the path to purchase.
Powered by cutting-edge science, we utilize first-party retail data from more than 62 million U.S. households sourced through the Kroger Plus loyalty card program to fuel a more customer-centric journey using 84.51 Insights, 84.51 Loyalty Marketing and our retail media advertising solution, Kroger Precision Marketing.
84.51 follows a 5-day in-office work schedule to support collaboration, alignment, and team connection.
Join us at 84.51!
Kroger Precision Marketing (KPM), powered by 84.51 is a leading retail media advertising solution. Combined with Kroger loyalty data, the power of 84.51's data science, and best-in-class strategic media teams we help CPGs explore the power of reaching Kroger customers based on purchase behaviors. We believe in the power of utilizing data to fuel personalization to Kroger customers, while also delivering on true value and impact of media in the advertising ecosystem. Similarly, through simple, comprehensive, purposeful analytics, we fearlessly bring these customer stories and journeys to life for our CPG and other partners through our custom insight solutions.
As a Manager: Data Science, you will be leading a data science team partnering with our clients, account managers, product owners, program leads. Your superpower is data expertise, and your passion lies in enabling others to understand and use data to appropriately solve business problems. You always bring strong critical thinking, collaboration, and problem-solving skills to your work.
Responsibilities:
Manage and develop a team of Data Scientists who partner with delivery consultants and insights account executives to develop actionable, forward-looking analyses for our partners. Independently own and execute custom insights and media analysis for CPG clients. Drive steady, continuous improvement in our insights offerings and media storytelling capabilities.
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