Job Description

Compensation: $55,000-$75,000/Yearly + Commission

Job Purpose Summary

: The Lead Generator at APIC Solutions is responsible for initiating and qualifying early-stage sales conversations with prospective clients across education, government, and several large critical enterprise markets. This role is a vital front-end contributor to APIC's customer for life process, focused on high-quality meeting creation, not volume-based outreach. This individual will research target accounts, engage decision-makers with thoughtful, insight-driven messaging, qualify opportunities, and schedule discovery meetings for Business Development Executives.

Key Responsibilities and Accountabilities:

Outbound Call and Marketing Initiatives Pipeline and Appointment Generations Lead Qualification Telephonically "cold calling" prospective accounts Telephonically "warm calling" into existing customers and ongoing prospects Talk and virtually host prospects/customers through our website Schedule between 20-40 appointments weekly for the APIC Solutions MDEs and AMs Utilize APIC's HubSpot CRM, by adding contacts and company details along with recording tasks, appointments and other account management details Work with APIC Solutions Account Managers to qualify and strategically approach opportunities Support APIC Solutions marketing initiatives and participate in discussions on how to better communicate our offering to prospects Pursue training and personal development Be a team member and represent all three divisions of APIC Solutions, work hard and enjoy your work with pride.

Requirements:

To perform this job successfully, an individual must be able to complete all areas outlined for this position in a satisfactory manner. Listed below are requirements representative of the knowledge, skills, and/or abilities necessary to meet the minimum job responsibilities. Reasonable accommodations may be made to enable individuals with disabilities to perform essential functions.


Minimum 3 years of experience and/or knowledge of setting appointments and developing leads Must have reliable transportation, a valid driver's license and vehicle liability insurance Ability to understand customer requirements, discern the best solution for achieving client goals, while satisfying customer requirements Understanding of the sales process and customer relationship management Proficiency with Microsoft Office Maintain a well-groomed, professional appearance appropriate for the position Must be detail oriented and have multitasking abilities

Desired Key Qualities:

Ability to schedule appointments and build relationships Ability to demonstrate software and conduct online meetings Experience call center environment HubSpot experience (CRM and/or Marketing) Marketing Skills in Social Media, Presentations, Brand Management Highly skilled at Cold Calling Strong interpersonal & time management skills Must be creative and able to offer suggestions in how to achieve desired results Must be a team player, self-motivated, and career oriented, with a desire to contribute to the growth of the company Maintain awareness of business-related trends in the industry * A 4-year college degree is preferred, but not required