The Lead Customer Marketing Specialist at Honeywell plays a crucial role in driving customer engagement and loyalty through the development and execution of effective marketing strategies. Collaborating closely with sales teams, this role involves understanding customer needs and creating targeted marketing campaigns. The successful candidate will have a strong analytical mindset, excellent communication skills, and the ability to thrive in a fast-paced environment. If you are a dynamic and self-motivated individual with a passion for customer marketing, this is an exciting opportunity to contribute to Honeywell's global success.
You will report directly to our [title] and you'll work out of our [City, State] location on a [Hybrid, On-site, Remote] work schedule.
In this role, your impact on the company will be significant. By leveraging your expertise in customer marketing, you will develop and execute targeted marketing strategies that drive customer engagement, loyalty, and revenue growth. Your ability to understand customer needs, analyze market trends, and deliver impactful campaigns will strengthen customer relationships, enhance brand perception, and contribute to the overall success and profitability of the company.
Key Responsibilities
Develop and execute customer marketing strategies to drive customer engagement and loyalty
Collaborate with sales teams to understand customer needs and develop targeted marketing campaigns
Create and manage marketing programs, including email campaigns, social media promotions, and customer events
Analyze market trends and customer data to identify opportunities for growth
Monitor and report on the effectiveness of marketing campaigns, providing insights and recommendations for improvement
YOU MUST HAVE
6+ years of experience in customer marketing or related roles, bringing a wealth of knowledge and expertise to the team
Dynamic and self-motivated individuals who thrive in a fast-paced environment
Teamwork and collaboration, as we believe that the best results are achieved through collective effort
Innovative and creative thinking, as we encourage new ideas and approaches to drive continuous improvement
Eager to learn and adapt to new technologies, as we strive to stay at the forefront of industry advancements
Customer-centric mindset, as we prioritize understanding and meeting the needs of our customers
Strong problem-solving skills, as we tackle complex challenges and find effective solutions
Excellent communication and interpersonal skills, as building relationships and effectively conveying ideas are key to success in this role
Results-oriented mindset, as we are driven by achieving measurable outcomes and exceeding targets
Passion for marketing and staying up to date with industry trends, as we aim to be at the cutting edge of customer engagement strategies
Commitment to diversity and inclusion, as we believe that a diverse workforce leads to better innovation and business results
WE VALUE
Bachelor's degree in Marketing, Business, or related field
Master's degree in Marketing or Business Administration (preferred)
Passion for driving channel growth and maximizing sales opportunities
Proven track record of developing successful channel marketing programs
Strong leadership and project management abilities
Ability to think creatively and innovatively
Experience in managing and mentoring a team
Experience in the technology or manufacturing industry (preferred)
Honeywell helps organizations solve the world's most complex challenges in automation, the future of aviation and energy transition. As a trusted partner, we provide actionable solutions and innovation through our Aerospace Technologies, Building Automation, Energy and Sustainability Solutions, and Industrial Automation business segments - powered by our Honeywell Forge software - that help make the world smarter, safer and more sustainable.
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