Job Description

Job Overview

We are seeking a dynamic and results-driven Project Manager specializing in E-Commerce Marketing to lead and coordinate innovative marketing initiatives across e-commerce channels for Sabinsa Wellness nutritional supplements. In this role, you will drive strategic planning, oversee campaign execution, and ensure alignment with business objectives. Your energetic approach will fuel momentum for brand growth and market engagement. The ideal candidate will possess a comprehensive understanding of digital marketing landscapes, including SEO, social media marketing, content marketing, and performance marketing, to deliver impactful results that elevate our brand presence.

Responsibilities

Develop detailed project plans for product launches, label preparation, and marketing campaigns, including timelines, budgets, and resource allocation to ensure timely delivery. Coordinate cross-functional teams including creative, content, digital, and sales to execute e-commerce marketing strategies effectively. Assist in managing and optimizing digital advertising campaigns across platforms such as Facebook Advertising, Google AdWords, and programmatic channels to maximize ROI. Participate in content creation processes. Implement marketing automation tools to streamline workflows, nurture leads through email marketing campaigns and analyze performance metrics via Google Analytics and other analytics platforms. Research marketing trends, competitor activities, and customer insights to inform strategic decision-making. Monitor campaign performance using analytics tools; adjust strategies proactively to improve KPIs related to SEO, social media engagement, e-commerce conversions, and overall performance marketing efforts. Collaborate with teams on advertising sales initiatives and product management efforts to align messaging and maximize revenue opportunities. Manage project budgets meticulously while maintaining quality standards; prepare reports on campaign progress for stakeholders.

Experience

Proven experience in digital marketing or project management roles within a fast-paced environment. Strong knowledge of SEO best practices along with experience in social media marketing, content marketing, and multichannel campaigns. Hands-on expertise with advertising platforms such as Facebook Advertising and Google AdWords; familiarity with print advertising is a plus. Proficiency in Adobe Creative Suite (Photoshop, Illustrator), WordPress development (including HTML basics), and marketing automation tools. Demonstrated ability to analyze data using Google Analytics and other analytics tools to derive actionable insights. Experience managing B2B marketing initiatives with a focus on product management and sales enablement is preferred. Excellent copywriting skills combined with research capabilities to craft compelling messaging tailored for diverse audiences.
Pay: From $20.00 per hour

Expected hours: 20.0 - 25.0 per week

Work Location: In person