Own the growth of medication donations to ensure MediCircle can provide patients across the country with access to affordable medication. You'll architect and run the engine that educates patients and caregivers, activates an untapped community of donor champions, and builds strategic partnerships to expand our donation pipeline. You'll build funnels, campaigns, and narratives that make donation mainstream, then scale the channels that work. The ideal candidate is part marketer, part community builder, energized by powerful stories and obsessed with learning what motivates people to donate and be part of something bigger.
Responsibilities
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Develop partnerships that generate medication donations:
Build relationships and partnerships with healthcare organizations, clinics, nonprofits, advocacy groups, and professional networks to unlock additional supply channels.
Grow supply through online marketing:
Run online campaigns to educate patients, families, and caregivers about donation options. Own SEO initiatives and expand brand reach via consistent online presence.
Build and activate a donor community:
Turn previous donors into champions through engagement loops, storytelling, and referral pathways. Develop community programs that celebrate donors and drive recurring or word-of-mouth donations.
Experiment on new channels:
Run structured experiments to uncover new supply sources. Test outreach strategies, messaging, segments, and acquisition motions. Track performance rigorously and scale what works.
Own supply KPIs:
You will be in charge of ensuring we maintain a growing inventory of medication to support patients, focusing on both overall donation volume and growth in targeted drug categories.
Requirements
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Growth & funnel ownership:
Proven experience running acquisition funnels, outreach campaigns, or growth loops. Able to design, test, and optimize messaging, channels, and conversion paths.
Customer insight & storytelling:
Strong ability to understand motivations, craft compelling narratives, and translate patient/donor stories into action-driving content.
Partnership-building:
Demonstrated experience forming and managing partnerships with external organizations (e.g., healthcare groups, nonprofits, advocates, or community networks).
Structured experimentation:
Comfortable designing experiments, segmenting audiences, analyzing performance, and making evidence-based decisions.
Communication & persuasion:
Excellent written and verbal communication. Able to inspire action, simplify complex concepts, and build trust with diverse audiences.
Organized & execution-focused:
Strong project management and follow-through across multiple campaigns, partners, and initiatives. Able to juggle moving pieces without losing detail.
Data fluency:
Ability to track KPIs, interpret funnel metrics, and run basic analyses to identify what drives donation growth.
Roll-Up-Your-Sleeves Mentality:
You prefer to dive deep, learn workflows from the ground up, and jump in to execute when needed.
Preferred Qualifications
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Experience in healthcare, pharmacy, or similar spaces.
Prior work in marketing, growth, fundraising, or nonprofit outreach.
Sales or partnership experience.
* Experience building communities or grassroots engagement programs.
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