We are a young-at-heart, fast-growing furniture company, dedicated to helping people fill their homes with Total Comfort(TM). We do this by designing and innovating furniture solutions that are adaptable, washable, expandable, and delivered right-to-your-door-able, allowing our customers to live the life they want to live.
Our Designed for Life mission started with Sacs, a seat so much better than your classic beanbag made with repurposed Durafoam and designed to reduce environmental impact while providing unimaginable, cloud-like comfort. From there, we expanded the possibility for sustainable furniture with Sactionals, a customizable modular sectional that can be endlessly rearranged to evolve with you. Our product line has grown a lot since our Sacs days, but our goal will always remain the same - to create truly adaptable, comfortable furniture that can be with you for life.
About our Culture
At Lovesac, we strive to be an employer of choice by embodying a culture that encourages team members to think and dream big. We call this Top Ambition. We aim to not only excel within our industry but also make a meaningful impact on the world. Above all else, we're driven by love (because it matters) and are dedicated to promoting love and happiness in all aspects of our work. It's about success, of course, but it's also about making a positive impact on everyone our business touches.
About the Role
As the Director of Consumer Insights, you will be a strategic thought leader responsible for turning data, research, and trends into insights that drive actionable strategies; shaping brand, marketing, and business decisions. This role connects consumer understanding, category and macroeconomic dynamics, and brand planning to drive growth and ensure that all marketing is grounded in powerful human and cultural insight. This role reports into Consumer Insights within the Marketing organization.
This position is remote and will report into Lovesac Corporate HUB based in Stamford, CT.
Candidates must fully reside in the United States at all times during employment and should have the ability to travel as needed.
What You'll Do
Strategic Leadership
Lead the development of an insights team that integrates consumer, cultural, category, and competitive intelligence.
Partner with marketing, innovation, and creative teams to ensure insights drive strategy, positioning, and storytelling.
Translate complex data and trends into clear, inspiring strategies that inform annual marketing and brand plans.
Consumer and Market Insights
Blend primary and secondary research initiatives with digital, behavioral and AI-driven analytics.
Introduce emerging tools and methodologies which marry human and machine insight synthesis to create a unified consumer intelligence platform.
Champion the voice of the consumer across the organization, ensuring customer empathy informs all decisions.
Organizational Influence
Inspire the organization with clarity in storytelling to turn data and research into compelling narrative driven stories that drive insights to action.
Bring clarity to brand and communications performance, uncovering the "why" behind shifts in demand and consumer behavior.
Drive a culture of decision-making rooted in analytics and insights across the organization.
Partner with agencies to ensure creative and media strategies align with audience understanding and brand goals.
Who you Are:
Core Values:
Top Ambition, We All Win Together, Conscious Operations, Do Less and Do Best, Love Matters
Builds Customer Centricity, Drives Remark-able Results, Collaborates Effectively, Makes Good Decisions, Demonstrates Self-Awareness
Requirements
Bachelor's degree in Marketing, Business, Psychology, or related field required; MBA or advanced degree preferred.
10+ years of progressive experience in consumer insights, strategy (agency or client-side) marketing analytics, data strategy, or related fields within consumer, retail, or eCommerce industries.
Deep expertise in qualitative and quantitative research methodologies.
Strong understanding of brand strategy, segmentation, and communication planning.
Strong executive communication skills -- able to synthesize complex data and insights into compelling narratives and actionable strategies.
Courageous candor -- comfortable challenging assumptions and guiding leaders toward better decisions.
Excellent presentation, facilitation, and storytelling skills.
Exemplify each of our Lovesac values, at all times, be results driven and utilize knowledge to meet or exceed key performance indicators (KPIs), goals and deadlines.
Must be able to travel using various forms of transportation, as required by the Company in its sole discretion, for mandatory meetings and conferences held either at our offices or offsite (i.e. quarterly team connection weeks, companywide meetings and events, vendor visits).
Additional travel requirements - for business purposes
Must comply with all policies and procedures outlined in the Lovesac Employee Handbook and work collaboratively with fellow employees, treating all clients, both internal and external with dignity and respect at all times.
Preferred Attributes:
Experience in CPG, Retail, or other high-consideration consumer categories.
Background in omnichannel retail.
Full Time Benefits
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Financial Benefits: Annual Bonus Program, Annual and Inaugural Grant Equity Awards, 401K Matching Contribution, Financial Wellness Tools.
Health and Wellness Benefits: Medical, Dental, Vision, Health Savings and Flexible Spending Accounts, Paid Parental Leave, Life/AD&D, Short Term and Long-Term Disability, Critical Illness and Accident Insurance, Employee Assistance Program.
Paid Time Off: Up to 160 hours of paid time off within our fiscal calendar year, prorated from date of hire, 8 paid company recognized holidays.
Pet Insurance and generous Associate Discounts.
Eligibility and terms for all benefits listed are as outlined in Lovesac's policy and plan documents.
Associate pay will vary based on factors such as qualifications, experience, skill level and competencies.
Lovesac is an Equal Opportunity Employer and considers all applicants for employment without regard to race, color, religious creed, ancestry, national origin, ethnicity, religion, sex, sexual orientation, gender (including gender-related identity, gender nonconformity),, pregnancy, age, national origin, marital status, physical or mental disability, military status, genetic information or any other characteristic protected by applicable law.
Non-New York City Applicants Only: To the extent permitted by law, conditional offers of employment will be contingent upon successful completion of a background check, including but not limited to education verification, employment history verification, reference checks, criminal history and motor vehicle history (if vehicle required). All qualified applicants with criminal histories will be considered in accordance with applicable local, state, and federal law.
Lovesac participates in E-Verify as required by law. Immigration sponsorship is not available for this role.
Lovesac is committed to the principles of equal employment opportunity and providing reasonable accommodations to candidates with disabilities. If you need an accommodation during the application process, please reach out to us at: Accommodations@lovesac.com.
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