Job Description

Overview

We are seeking a creative and detail-oriented Digital Media and Production professional to join our dynamic team. In this role, you will be responsible for developing and executing digital marketing strategies that enhance our online presence and drive engagement across various platforms. You will work closely with cross-functional teams to create compelling content, optimize our digital assets, and analyze performance metrics to ensure the effectiveness of our campaigns.

Responsibilities

Develop and implement digital marketing strategies that align with business goals. Create engaging content for websites, social media, email campaigns, and other digital platforms. Utilize SEO tools to enhance website visibility and improve search engine rankings. Conduct keyword research to inform content creation and optimization efforts. Manage social media accounts and execute social media marketing strategies. Analyze performance metrics using Google Analytics and other analytics tools to track campaign effectiveness. Optimize conversion rates through A/B testing and other conversion optimization techniques. Collaborate with graphic designers to produce visually appealing content using Adobe Creative Suite. Maintain and update websites using WordPress, ensuring all content is current and relevant. Manage Google Ads campaigns, including SEM and Facebook Advertising initiatives. Implement marketing automation strategies to streamline processes and improve efficiency. Support e-commerce initiatives through effective digital marketing tactics.

Skills

Proficiency in SEO tools, Google Analytics, Google Ads, SEM, and performance marketing techniques. Strong knowledge of HTML, CSS, JavaScript, SQL for web development tasks. Experience with content management systems (CMS) such as WordPress. Familiarity with email marketing platforms and automation tools. Excellent copywriting skills with a focus on B2B marketing strategies. Ability to conduct keyword research and apply findings to content creation efforts. Strong graphic design skills using Adobe Photoshop and Adobe Creative Suite. Experience in social media management and social media marketing strategies. Knowledge of conversion optimization techniques to enhance user experience on digital platforms. Strong analytical skills with the ability to interpret data and make data-driven decisions. Join us in shaping the future of our digital presence while enhancing your skills in a collaborative environment. We look forward to seeing how you can contribute to our team's success!
Job Types: Part-time, Internship

Pay: $21.10 - $25.41 per hour

Expected hours: 10 - 20 per week

Work Location: In person