Job Description

One of the largest commercial real estate companies in NYC has an Analyst opening on their Marketing team. If you come from a financial, data, or marketing analyst background and have worked within multiple facets of marketing teams, this role is for you!

Description:

• Monitor and review current digital marketing campaigns, analyzing metrics, and identifying opportunities to increase performance

• Work closely with the IT Department on Salesforce data, integrations, and designing attribution models to create workflows for the entire team

• Deliver bi-weekly analytical reports to the Growth Marketing Manager, Senior Marketing Manager, Social Media Manager and Email Marketing Manager

• Suggest new measurement strategies for future business improvements, and align data with other departments

• Assist the Social Media Manager to offer audience segmentation recommendations for paid social campaigns

• Set up tracking mechanisms (e.g. event and conversion tracking) on the company website and other digital assets such as mobile apps with direction from the Growth Marketing Manager

• Create campaign manager links for outside partners and tracking

• Conduct competitor analysis and study market trends to develop digital marketing strategies to achieve specific business objectives

• Test, measure, analyze, and optimize the performance of search, social, content to display across conversion funnels to boost customer engagement and conversions, lower cost of customer acquisition, and increase customer life-time value (LTV)

• Create dashboards, campaign and website performance reports, along with data visualizations for presentations

REQUIRED SKILLS AND QUALIFICATIONS

• Ample experience using Microsoft Excel, Salesforce, GTM, Google Analytics, Facebook Analytics, Search Console, Adobe Analytics, and other web analytics platforms

• Ability to take a wide variety of numerical data and visually communicate it to departments and stakeholders

• Passion for data analysis, problem solving, and streamlining complex information into actionable results

• Strong communication and presentation skills

About Aston Carter:

Please Note: Scammers are posing as Aston Carter. We\'ll never contact you via Gmail, Telegram, or WhatsApp and we\'ll never solicit money from you.

At Aston Carter, we\'re dedicated to expanding career opportunities for the skilled professionals who power our business. Our success is driven by the talented, motivated people who join our team across a range of positions - from recruiting, sales and delivery to corporate roles. As part of our team, employees have the opportunity for long-term career success, where hard work is rewarded and the potential for growth is limitless.

Established in 1997, Aston Carter is a leading staffing and consulting firm, providing high-caliber talent and premium services to more than 7,000 companies across North America. Spanning four continents and more than 200 offices, we extend our clients\' capabilities by seeking solvers and delivering solutions to address today\'s workforce challenges. For organizations looking for innovative solutions shaped by critical-thinking professionals, visit . Aston Carter is a company within Allegis Group, a global leader in talent solutions.

The company is an equal opportunity employer and will consider all applications without regards to race, sex, age, color, religion, national origin, veteran status, disability, sexual orientation, gender identity, genetic information or any characteristic protected by law.

If you would like to request a reasonable accommodation, such as the modification or adjustment of the job application process or interviewing process due to a disability, please call or email for other accommodation options. However, if you have questions about this position, please contact the Recruiter located at the bottom of the job posting. The Recruiter is the sole point of contact for questions about this position.

Aston Carter