Job Description

In this evolved world, two currencies have become ultra-valuable in the lives of almost everyone: Health and Happiness. For the last decade, Common Good has fought to bring more of both to the world -- by growing brands that are on this same mission. Right now, we're searching for a Digital Associate Creative Director to help us accelerate the climb for these national brands we serve. As the performance digital creative lead, you will lead the practice and also do the work -- connecting performance insight, creative direction and high-volume content production across paid social for both DTC and retail brands.

About Common Good

Common Good (formerly LRXD) is an advertising, design, experience and business transformation company for brands on a mission to change the world for the better. For the past ten years, we've been partnering with mission-driven brands to further our vision of Health & Happiness for all. We're a group of hard workers, bold makers, outdoor-shredders and culture-makers. We're not fans of big egos or complacency. Instead, we thrive with a spirit of empathy, curiosity, collaboration and passion for making the work as strong as it can be. We take our health and happiness motto to heart and support the holistic well-care of our employees in both work and play -- because we believe the best creative ideas are inspired both inside and outside the walls of our agency. We go out and explore the world, then come back and pour our experiences into powerful work for our clients. Joining our team comes with a fun and diverse group of coworkers spread throughout the country, a long and varied list of purpose-driven clients, solid bennies and an opportunity to create all kinds of interesting things that people won't hate when they interact with them out in the world.

Description

This role owns performance creative across Meta, TikTok, YouTube and retail-focused digital channels. You will concept ideas, direct production, write scripts, build testing plans and guide and refine weekly content cycles. You bring an understanding of how DTC and retail environments work and how creative contributes to growth in each.

You will also push AI workflow automation. This includes guiding tool use, improving speed and systemizing how we create modern content at scale.

What you'll do:

Lead creative strategy for DTC and retail-focused clients across all digital channels Build and run a weekly content pipeline that supports volume-heavy DTC brands Concept, write and direct UGC, hooks, testimonial edits, demos, comparison ads and retail-specific assets Translate performance results into new creative decisions and testing plans Direct creators, writers and other internal partners across rapid cycles Guide shoots for UGC and digital content Partner with strategy and media to understand what drives conversion and velocity Build AI-driven workflows that simplify production and increase speed Maintain a system of creative documentation and learnings Present creative and performance insights to clients Mentor designers, writers and hybrid creators

What you'll bring:

Strong experience producing performance creative for DTC and retail brands Experience supporting national retail programs or shopper-focused social assets Understanding of how Meta, TikTok and YouTube algorithms influence results Ability to turn KPIs into clear creative direction Comfort leading and doing the work at the same time Portfolio showing ideas tied to measurable outcomes Experience writing and scripting short-form paid social creative Experience directing content creation Ability to build organized, repeatable workflows Clear communication and collaboration skills Curiosity about performance trends and new creative formats

AI workflow capabilities

Experience using and directing AI tools for concepting, automation or production Ability to identify steps in the process that can shift to AI to increase volume or speed Ability to integrate AI into creative cycles without losing clarity or craft

Work environment:

This is a full-time position and employees must be available to work during standard business hours, Monday through Friday, in Mountain Time. Occasional travel or evening and weekend work may be required as job duties demand. While we're open to remote candidates anywhere in the U.S., we love it when team members are based in or open to relocating to Denver. Building strong local connections is an important part of who we are at Common Good, and we strive to stay engaged with our Denver community whenever possible. Note: This role is open to U.S.-based applicants only. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the role.

Compensation:

$125k - $150k

annual salary dependent on experience. Benefits include flexible Paid Time Off, paid parental leave, 401k + 3% SafeHarbor contribution, monthly Health & Happiness stipend, Work From Home reimbursement program, wellness education, profit sharing and more.

How to apply:

We encourage you to submit an application even if you don't believe you fit 100% of the requirements. If you believe you may need reasonable accommodation to apply, please get in touch with us on our Contact Us page. We'll be in touch if we see the potential.
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Salary

$125,000 - $150,000 per year